A 6+ years seasoned Data Engineer with Digital Marketing and Computer Vision expertise exploring the world of potential tech implementation and growth. My passion lies in transforming raw data into valuable insights that…
A 6+ years seasoned Data Engineer with Digital Marketing and Computer Vision expertise exploring the world of potential tech implementation and growth. My passion lies in transforming raw data into valuable insights that drive informed decision-making. With a strong foundation in data architecture, ETL processes, and data warehousing, I am dedicated to optimizing data workflows for maximum efficiency and accuracy.
-Acting as lead consultant to support the delivery of data requirements alongside the
Data Analyst and Global Data Product Managers.
-Develop, construct, test, and maintain data architectures, such as databases and processing systems.
-Collaborate with cross-functional teams to understand data requirements and implement solutions to meet business needs.
-Design and implement efficient ETL processes for large-scale data sets.
-Optimize and troubleshoot data-related issues, ensuring data quality and integrity.
-Build and maintain scalable data pipelines for both batch and real-time processing.
-Collaborate with data scientists and analysts to deploy models and ensure seamless integration into data platforms.
-Implement and manage CI/CD pipelines for automated testing and deployment of data-related solutions.
-Stay abreast of industry trends and best practices in data engineering.
-Owning the development of technical documentation.
Acting as lead consultant to support the delivery of data requirements alongside the Chennai, India team.
Leading projects in line with the Global and Local Data Strategies.
Implementing simple to complex scalable ELT and Data Pipelines in line with the business requirements and data strategy, ready for machine learning models, analytics, and business intelligence.
Collaborating with engineers worldwide to ensure a co-creation delivery process.
Demonstrating an end-to-end understanding of data lineages, and data objects to promote co-creation, agility, data quality, and data integrity.
Building, owning, and running observability and data quality health checks.
Defining and implementing Data Engineering standards and best practices.
Acting as the Data Lead for delegated activities.
Optimizing data portfolio availability through performance tuning and the implementation of best practices.
Effectively collaborating with technical and non-technical team members through agile ceremonies such as roadmap planning, feature workshops, and backlog elaboration.
Owning the development of technical documentation.
Lead the analysis of data to derive actionable insights that drive business improvements.
Expert in campaign setup and review, with a focus on identifying the right audiences for vouchers and promotions.
Conduct thorough measurement of campaign performance, identifying successful strategies and recommending improvements for underperforming areas.
Provide valuable support for ad hoc business requirements, demonstrating adaptability and problem-solving skills.
Proficient in reporting through PowerPoint delivering clear and compelling insights to stakeholders.
Collaborate on project work, making data-driven recommendations to enhance business strategies.
Work closely with the Marketing team to set up and optimize A/B tests, ensuring data-backed decisions.
Skillful in identifying patterns in data, including factors affecting sales fluctuations and customer retention.
Deep understanding of customer behaviors, leveraging data to inform marketing and product development efforts.
Managed End-to-End marketing activities, including B2B Ad Campaigns.
Successfully managed Website SEO, increasing traffic rates by 65%.
Actively participated in object detection projects and provided support for AI & ML initiatives.
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