Results-driven marketing analytics and CRM analytics professional with a Master’s degree in econometrics and 3+ years of professional experience in Japan. Proficient in SQL, Tableau, R, and Python. Experienced in Salesfor…
Results-driven marketing analytics and CRM analytics professional with a Master’s degree in econometrics and 3+ years of professional experience in Japan. Proficient in SQL, Tableau, R, and Python. Experienced in Salesforce, CRM and search/social advertisement. Committed to continuous learning and self-improvement through various online courses. Self-taught web development skills demonstrate adaptability and drive for professional growth. Dedicated to leveraging data analytics to provide actionable insights and create meaningful reports.
Reporting on marketing campaigns
Dashboard creation
CRM management/reporting
Interior data analysis
Creating Dashboards using Tableau
Creating extracts using SQL (mySQL)
Reporting on marketing campaigns
Web traffic analysis
Reporting on CRM
Segmentation of customer base
Predict customer value
Working as a marketing data analyst for an online store in the luxury goods industry.
Main responsibilities are the creation of dashboards using Tableau and other BI tools, the segmentation and analysis of the customer base using Python and SQL
Conducting web traffic analysis using Google Big Query
Conducting SEO / website traffic analysis
Managing search and social media ad campaigns
Reporting on ad campaigns
Managing email marketing campaigns
Conducting customer surveys
Reporting on marketing campaigns / website usage / sales
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