Head of SMM

Are you passionate about building a brand presence on social media and driving engagement across global markets Do you have a knack for creating impactful strategies leading teams and optimizing marketing funnels If so we are looking for an experienced Head of SMM & Digital Marketing to join our team and lead the development and of our social media strategy!

Key Responsibilities:

• Developing and implementing SMM strategy: Create and execute a comprehensive approach to brand promotion across social media platforms.
• Leading the SMM team: Manage a team of content creators copywriters and designers to deliver highquality content and campaigns.
• Expanding into new regions: Develop strategies for scaling social media presence into international markets.
• Creating marketing funnels: Build mechanisms to attract audiences increase engagement and drive conversions into sales.
• Content planning: Participate in content planning developing themes and formats for posts.
• Analyzing metrics: Monitor key performance indicators (reach engagement conversions) and optimize them.
• Paid promotion tools: Launch and test advertising campaigns on social media platforms.
• Collaborations and partnerships: Identify and implement crossmarketing activities with other brands and influencers.
• Reputation management: Monitor reviews and mentions engage with the community to maintain a positive brand image.
• Process optimization: Automate SMM processes and implement new tools for the efficient functioning of the team.

What We Expect from You:

• 45 years of experience in SMM and digital marketing with at least 12 years in a leadership role.
• Proficiency in English at B2C1 level ability to communicate effectively on international markets.
• Strong understanding of marketing funnels and their implementation in social media.
• Experience working with social media analytics ability to analyze data and optimize content strategy.
• Deep knowledge of social media platforms (Twitter Telegram LinkedIn Instagram TikTok YouTube).
• Team management skills ability to structure processes and increase team efficiency.
• Experience working with influencers and partners understanding how to integrate the brand into content naturally.
• Content marketing skills knowledge of how to create content that resonates with the audience.
• Awareness of digital marketing trends ability to quickly adapt to new algorithms and promotional mechanics.

If youre ready to lead an innovative team and drive impactful social media strategies wed love to have you on board!