Growth Marketing Manager

Furchild Food Stuff Supply LLC

Job Location:

Dubai - UAE

Monthly Salary: Not Disclosed

Experience Required: 4-5years

Posted on: 2 hours ago

Vacancies: 1 Vacancy

Job Summary

Acquisition

New customer growth

CAC

First order purchases

Own the paid marketing budget: forecast allocation reporting and spend-vs-forecast variance

Manage partner agencies: briefs scopes SLAs weekly business reviews and performance measurement

Analyze and fine-tune channel mix across platforms (online and offline); own the creative testing roadmap and a live view of winning and losing variants

Conversion

Website conversion

Onboarding funnel

Subscription conversion

Landing pages

CRO - own the testing roadmap that turns more visitors into subscribers

Partner with product/ops on the first-order experience and subscription mechanics

Lifecycle Management

CRM - segmentation customer journeys and lifecycle automation

Reactivation / win-back campaigns

Referrals

Loyalty

Upsell and cross-sell

Own the strategy reporting and continuous improvement of the lifecycle program. The FA team currently supports retention execution but this role ultimately owns the strategy and results.

Across the Funnel

Run a weekly performance review with leadership covering the full journey acquisition through retention.

Own a single connected view of unit economics so acquisition spend is judged against retained value.

Use cohort analysis to understand why customers stay or leave and feed those insights back into acquisition conversion and lifecycle.

Requirements

MENA regional experience and based in the UAE.

Experience in subscription or DTC e-commerce businesses.

Hands-on across the full funnel: acquisition retention and lifecycle marketing.

Strong analytical skills including cohort analysis and LTV optimization.

Hands-on operator experience with Meta Ads Manager and Google Ads at minimum.

Working fluency with a CRM / lifecycle platform such as segmentation customer journeys lifecycle automation.

Comfortable building processes reports and growth initiatives from scratch in a fast-growing business environment.

Comfortable owning conversion / CRO from landing pages funnel diagnosis and a structured testing roadmap.

Strong commercial instinct; able to think long-term while maintaining startup agility to execute daily.

Analytical fluency in spreadsheets and CRM / analytics tools.

Bachelors Degree in any related field.

Acquisition New customer growth CAC First order purchases Own the paid marketing budget: forecast allocation reporting and spend-vs-forecast variance Manage partner agencies: briefs scopes SLAs weekly business reviews and performance measurement Analyze and fine-tune channel mix across platforms (o...