UX Researcher

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Title: SEO Content Specialist

Location: Houston, TX (Onsite)

Duration: 12+ month contract (potential to convert full time)

Work Requirements: , Holders or Authorized to Work in the US

SEO Content Specialist

Job Description:

Education:

• SEO training experience preferred
• High school diploma or equivalent required
• Bachelor's degree in relevant field of study or equivalent years of related work experience
  

Work Experiences:

• 2+ years of SEO-specific experience required
• 2+ years of long form content writing required
  

Skills:

• Curiosity with a desire to learn new things
• Not afraid to ask questions
• Knowledge of search engine algorithms and their effects on SERPs
• Experience developing and executing creative campaigns that encourage natural in-bound linking
• Demonstrated understanding of web analytics such as Google Analytics or Adobe Analytics and KPI's
• Familiarity with tools like Search Console, SEMRush, and Ahrefs.
• High attention to detail, excellent organization skills, and efficient problem solver
• Proficient in Excel or Google Sheets
• Utilization of HTML and CSS
  

Responsibilities:

• Write, proofread, and edit long form articles that will be published in our Expert Advice section of the website
• You'll work collaboratively with designers, developers, and digital marketing, and work closely with the broader marketing teams to complete your work
• Help develop and maintain our content calendar
• Prioritize tasks and manage deadlines in a fast-paced environment
• Preform keyword/topic research using tools like SEMRush to optimize content (articles, products pages, and category pages)
• Assist SEO team members on the execution of tactics and strategies
• Utilize reporting and analysis tools to generate reports that track and communicate the business impact of SEO initiatives
• Perform competitive analysis and present findings in compelling ways
• Develop a thorough understanding of Academy policies, procedures, and safety rules
• Duties may change; team member may be required to perform other duties as assigned
  

Physical Requirements & Attendance

• Acceptable level of hearing and vision to perform job duties
• Adhere to company work hours, policies, procedures, and rules governing professional staff behavior