Public Relations Manager, MENA
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Job Summary
ABOUT YOU
We are seeking a seasoned and talented Public Relations Manager to join Xsollas Global Marketing team! In this role you will support and make significant contributions to the planning collaboration execution and measurement of our PR & Media Relations Campaigns in the MENA region.
Our goal is to foster and enhance a favorable image of our company among employees potential candidates clients partners influencers industry leaders and gamers within the region.. If you excel in writing technology and customer service and you have a strong understanding of games tech fintech and forums this role might be for you. We value team players who listen well collaborate seamlessly and are not hesitant to share innovative new ideas. As an individual you should be responsible trustworthy and proactive.
Working from our Cyprus office or remotely across the MENA region you will contribute to our regional communications strategies and report directly to the Vice President of Global Public Relations.
ABOUT US
Xsolla is a global commerce company with robust tools and services to help developers solve the inherent challenges of the video game industry. From indie to AAA companies partner with Xsolla as the merchant of record to help them fund distribute market and monetize their games. Grounded in the belief in the future of video games Xsolla is resolute in the mission to bring opportunities together and continually make new resources available to creators. Headquartered and incorporated in Los Angeles California Xsolla operates as the merchant of record and has helped over 1500 game developers to reach more players and grow their businesses around the world. With more paths to profits and ways to win developers have all the things needed to enjoy the game.
For more information visit .
Foster relationships with Tier 1 and local media outlets and partners across the UAE Saudi Arabia Israel Egypt and the broader MENA region.
Contribute to marketing communications plans encompassing strategy goals budget and tactics.
Develop a strategic media relations plan to secure high-profile placements in print broadcast and online media across English- and Arabic-language outlets.
Assist in coordinating all public relations activities including event logistics and speaking opportunities at key regional games fintech and web3 events
Collaborate closely with the integrated marketing manager to create engaging content for audiences across traditional and new media platforms while being sensitive to regional cultural norms.
Utilize existing media relationships and cultivate new contacts within the business technology and gaming industry media across the MENA region.
Manage media inquiries and interview requests.
Craft content for press releases bylined articles and presentation scripts.
Continually evaluate opportunities for partnerships sponsorships and advertising within the regions rapidly growing gaming and entertainment ecosystem.
Establish relationships with thought leaders government innovation bodies and gaming ecosystem stakeholders to increase industry awareness.
- Keep abreast of industry trends affecting clients and the MENA gaming market and make appropriate recommendations regarding the communication strategy surrounding them
- Engage in content creation focusing on thought leadership creativity and maintaining a content bank of editorial ideas aligned with regional market plans.
BA/MA degree in Marketing Advertising Communications or a related discipline.
6-8 years of proven track record in strategizing and executing successful public relations campaigns at both domestic and international levels with meaningful MENA market experience.
Strong networks with both local and international business and industry media outlets across the MENA region. Relationships with content creators/influencers are an added advantage.
Exceptional writing and editing skills short form long form branded content light ad copywriting.
PR event planning and execution experience within the MENA region particularly the UAE and Saudi Arabia.
Expertise in handling crisis communications.
- Prior work experience in the video game industry is a prerequisite and fintech experience would be a bonus.
- Proficiency in localizing press releases for Arabic-language markets and an understanding of cultural nuances across the region.
Freedom to Act:
Ability to self-motivate work independently across time zones and contribute effectively within a globally distributed team environment.
Size and Complexity:
A proven track record of successfully managing a companys reputation and launching multiple products while consistently projecting a positive professional image of the organization across diverse MENA markets.
Interaction:
Willingness and ability to undertake special projects.
Ability to handle confidential information with the utmost level of professionalism.
Excellent performance in cross-functional project teams and with external vendors.
External Relationships:
Understanding of the comprehensive range of skills required to manage customer-centric relationships with partners government entities and regional gaming ecosystem stakeholders.
As the successful candidate will be working across the MENA region knowledge and understanding of local data privacy regulations (including UAE Federal Decree-Law No. 45 of 2021 on Personal Data Protection and Saudi Arabias PDPL) as well as other local laws and business practices will be essential. Fluency in English is required; fluency or professional proficiency in Arabic and/or Hebrew is strongly preferred. Additional European or regional language skills are a bonus.
Benefits
We are passionate about fostering a supportive environment for our team so we prioritize the physical mental and emotional well-being of our employees through a comprehensive Benefits Program. This includes unlimited Flexible Time Off and a personalized career roadmap for each employee. By investing in professional development through training and educational opportunities we ensure that our team thrives both personally and professionally. Together were not just building a business; were cultivating a community that values creativity collaboration and the transformative power of play.
The duties and responsibilities of this position may evolve over time to support the organizations goals and individual growth. This job description is intended to outline the general nature and level of work being performed and is not intended to be an exhaustive list of all duties responsibilities and qualifications required.
By submitting your application you consent to Xsolla conducting background checks where permitted by law after the final interview stage. All checks will comply with local regulations and your information will be handled confidentially.
Xsolla takes your privacy seriously and will not sell or externally distribute any personal data received during the hiring accordance with applicable data protection laws Xsolla is committed to protecting your personal information and respecting your privacy.
For any inquiries related to data privacy please contact: emailprotected
Explore more opportunities at: - $95000 a year
Required Experience:
Manager
About Company
Find out how you can launch, monetize and scale your video games worldwide, with no upfront costs, using Xsolla's comprehensive suite of tools and services.
