Marcom Assistant Manager

We are not just a collection of hotels but instead a talented community. A family with a shared passion and commitment to unapologetically love and breathe who we are every day. An eclectic grouping who really care about each other and our guests; where belonging transcends all else. We do this with a backdrop of extraordinary hotels steeped in history glamour and stories which provide the perfect stage for our people our Legends to live our vision Treasured by Guests Cherished by Employees Celebrated Worldwide.

Diversity and Inclusion at Dorchester Collection are core beliefs of our We Care philosophy. The basis of We Care is to create an environment where all of our employees feel valued and respected allowing positive engagement to prosper. We continually strive to build and nurture a culture where inclusivity is part of our DNA reflected by our core values of Passion Personality Respect Working Together and submitting your application please let us know if you require any special accommodations during the interview process.

We care about your career and are known for having the absolute best people in the industry. When you join us as an Marcom Assistant Manager you start a unique opportunity to become celebrated as the very best in your field. Youll learn not only from your fellow Legends but also through our award-winning learning academy so that you can achieve the highest standards of craft service and leadership and become a legend in your own story.

As a Marcom Assistant Manager at The Lana here are just some of the great benefits you will receive:

• Competitive Salary Package
• World-class Development Opportunities
• Complimentary stays with breakfast included in our sister Dorchester Collection hotels
• 50% off at bars and restaurants within all of our sister Dorchester Collection hotels
• Meals on Duty
• Private Medical Insurance
• Life Insurance
• Annual Flight Allowance
• Company Accommodation
• Company provided transportation to and from work
• Uniform provided by the Company with complimentary laundry
• Service Charge

Youll love what you do and take pride in delighting our guests:

• Contribute to the development and implementation of the hotels media and marketing strategy driving awareness and positioning The Lana and its outlets as leading destinations in Dubai.
• Build and nurture strong relationships with PR agencies media outlets influencers industry partners and stakeholders to secure impactful press coverage features and meaningful collaborations.
• Coordinate press visits interviews and media events ensuring seamless execution and positive brand representation at every touchpoint.
• Plan organize and execute marketing and PR eventsfrom concept development to post-event reportingensuring alignment with The Lanas brand identity and delivering memorable experiences that enhance media visibility and guest engagement.
• Support the creation and distribution of The Lanas PR materials such as press releases media kits fact sheets to effectively communicate key messages initiatives and brand stories.
• Oversee the development production and maintenance of all brand identity assets and hotel collateral in line with Dorchester Collections brand standards ensuring quality consistency and timely re-orders.
• Prepare ad hoc reports including media coverage analysis social media performance reports to inform decision-making and track ROI.
• Collaborate with the Marketing & Communications F&B Marketing Manager and broader marketing team supporting various projects and assisting the F&B Marketing Manager in their absence.
• Lead the social media strategy and execution for The Lanas signature dining destinationsJara by Martín Berasategui and Bonbon Café Angelo Musa. This includes content planning creation scheduling daily management monitoring community management and performance reporting.
• Align content and communication strategies with chefs and their teams ensuring brand voice storytelling and messaging remain authentic and engaging. You will also plan and coordinate their visits managing media interviews and related engagements to maximize exposure and brand impact.
• Coordinate and oversee F&B-related photoshoots and video productions ensuring all visual assets reflect Dorchester Collections premium aesthetic and storytelling. Collaborate with content creators to craft compelling digital content.
• Conduct market research monitor competitors and identify new opportunities for creative campaigns and initiatives that enhance The Lanas digital and media presence.
• Provide occasional administrative support during the Marketing Coordinators absence to ensure continuity in operations.

Our values of Passion Personality Respect Working Together and Creativity guide us each and every day. As a Marcom Assistant Manager youll have the opportunity to bring these to life and continue to create our legacy.

• Youll bring your unique personality and passion to the role and the team.
• A passion for marketing with the ability to design and execute innovative campaigns that drive brand awareness and guest engagement.
• Skilled in content strategy creation and execution across digital and offline channels with a strong sense of storytelling and brand voice.
• Excellent interpersonal and communication skills with the ability to foster collaboration across departments manage relationships with media influencers and key stakeholders and represent the brand with confidence.
• A keen eye for design photography and visual presentation ensuring all materials uphold the highest standards of quality.
• Proven ability to engage with media influencers content creators and celebrities to amplify brand visibility and reputation.
• Solid background in social media marketing community management analytics and content production.
• Strong organizational skills capable of managing multiple projects simultaneously meeting deadlines and staying within budget.
• Strong understanding of the Dubai luxury hospitality dining and lifestyle landscape with the ability to leverage market insights cultural awareness and industry connections to enhance The Lanas positioning.
• English is the primary language used in our hotel. You can comfortably communicate in this language. French Spanish or Arabic is a plus