Digital Marketing Executive for Clinic/Wellness Center

Ontime Group is looking for a dedicated and innovative Digital Marketing Executive for our Clinic/Wellness Center division. This role will focus on enhancing our digital footprint and patient engagement through targeted marketing initiatives that promote our health and wellness services.

• Develop and implement digital marketing strategies specifically tailored for our clinic and wellness center services
• Create curate and manage content that resonates with our target audience across social media email newsletters and our website
• Analyze online performance metrics to improve patient engagement and drive new patient acquisitions
• Conduct research on health and wellness trends to inform marketing content and strategy
• Coordinate online advertising campaigns including PPC social media ads and display ads ensuring they align with our brand messaging
• Collaborate with healthcare professionals to create educational and promotional materials that highlight our services
• Monitor and respond to online reviews and feedback to enhance our online reputation
• Stay updated with the latest digital marketing strategies and healthcare marketing trends

• Bachelors degree in marketing communications or a related field
• Experience in digital marketing preferably within a healthcare or wellness context
• Strong understanding of digital marketing techniques and patient engagement strategies
• Ability to create engaging and informative content tailored for a healthcare audience
• Excellent communication skills both verbal and written
• Familiarity with analytics tools (e.g. Google Analytics) and SEO as they relate to healthcare services
• Strong organizational abilities and attention to detail
• Experience with social media platforms and advertising tools
• Passion for health and wellness and understanding of patient needs