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Salary Not Disclosed
1 Vacancy
About us:
ArabyAds is a global technology company that empowers ecommerce marketing. It offers multiple digital advertising platforms across different touchpoints of a brands journey in a customer lifecycle ranging from customer acquisition retention and monetization.
Headquartered in Dubai ArabyAds was founded in 2013 to leverage innovation and deliver measurable results to its advertisers with dataled transparencyfirst & omnichannel marketing.
Entrepreneur Middle East recognized ArabyAds as The best ecommerce marketing
platform 2021.
We are a team of 410 passionate people across UAE Egypt KSA Jordon Lebanon &
Tunisia. We are agile fastgrowing interdisciplinary team of passionate experts in media planning influencer marketing consumer research developers & coders data scientist artificial intelligence and machine learning with a shared mission to create sustainable value for our clients.
ArabyAds is proud to be an equal opportunity employer regardless of your race colour
gender religion age disability or marital status. We currently have people from 16
nationalities across our 6 locations and are happy to celebrate all festivals.
Job Description:
As the ArabyAds business is continuously expanding across business units (offerings) and across markets (geographies) we are looking for an exception leader to help us in
expanding the business for our CTV (connected TV offering)
The Director of Sales CTV Paid Media will play a critical role in leading the team responsible
for planning negotiating buying and optimizing our overthetop/connected TV (OTT/CTV)
paid media strategy across our device partner platforms and monetising the same through advertisers
Principal Duties & Responsibilities
I. CTV Evangelist (50%)
a. Collaborate with digital leads to evangelize programmatic connected TV offering
b. Understand the technology landscape that key partners/vendors bring and
select/recommend appropriate tactics basis clients requirements
c. Act as top domain expert in leading the development and expansion of Connected
TV Online Audio and Online Video offerings and best practices in partnership
with senior leadership
d. Deliver Programmatic strategy for clients. Build case studies with clients across
key verticals
e. Own operations and master tradingrelated technologies including DSPs DMP 3rd
party ad servers and manual exchange
II. Pure Sales (50%)
a. Lead the development of Programmatic CTV media strategies and analysis
(audience and media partner selection custom data and PMP recommendations
timing/scheduling strategy creative recommendations etc.) across all Programmatic
media including Display Video Native CTV Audio and more
b. Collaborate with the Media Agency account teams through the sale
c. Manage client campaigns including: strategy development project management
report delivery and client communication
d. Overseeing reporting analysis and recommendations to improve activity in line with
client objectives.
e. Drive the development of processes documents checklists etc. that ensure efficient procedures and continual improvement for both new and existing clients
Required Skills and Experience
Essential SSP and CTV specific experience
Reviews speak internally to Csuite stakeholders and over time speak publicly as an
expert in the CTV ad tech space.
Full Time