Junior Brand

Responsibilities-

• support in development, implementation, and execution of annual strategic and operating plans,
• responsibility for the brand communication strategy and execution,
• implementation of long-term plans and NPIs pipeline for the category,
• driving consumer, shopper & customer activation agenda (offline & online) for respective brand(s)
• conducting and coordinating trade marketing projects, including preparation of POS materials & digital assets and their implementation at point of sales, offline and online respectively,
• evaluation of activities, research, advertising campaigns & customer’s promotions
• participation in budget planning & management,
• systematic control of competitors activities in the segment,
• effective collaboration with the agencies (media house, advertising agencies – ATL, BTL, research agencies, PR agency, POS agencies),
• best in class customer cooperation, including category meetings & customer workshops,
• close cooperation with other departments- Global Marketing Team, Sales, Demand Planning, Co-packing, Business Intelligence.
• minimum 2 years of experience on similar position (Brand Activation / Trade Marketing) in FMCG industry; knowledge of skin care category will be an additional advantage,
• strong interest in digital marketing
• experience in working with marketing agencies, including digital scope,
• analytical & financial skills (P&L, ROI),
• strong communication and presentations skills,
• very good organizational skills, including the ability to manage multiple tasks simultaneously & setting priorities,
• high level of inner motivation & proactive approach,
• fluent English and Polish is a must.