Business Analyst

- Partner with Business teams to create lead and inspire the customer and marketing product
- Work closely with stakeholders and project owners to collect business objectives and requirements to clearly define, document and scope products, projects and initiatives
- Work with the procurement team to provide input into RFP and be part of the customer product selection
- Work to overcome obstacles to success and build collaborative relationships with other teams
- Own the functional design of the Customer and Marketing Systems/products ( CRM, Clientelling , Customer Service, Voice of Customer, Marketing cloud etc.)
- Work across departments to ensure that all stakeholders have input into the final product
- Escalate complex problems, where relevant, to ensure swift and efficient resolution
- Carry out and communicate the outline and functional design activities on projects/products, working with peers to facilitate successful delivery
- Understands and supports the overall customer strategy through partnership with Customer Experience and the key business stakeholders.
- Leads requirements gathering, analysis and verification meetings and ensures final requirement statements are accurate, verifiable, consistent, feasible and comprehensive.
- Develops alternative views of solutions for the review of Business and Technical teams as appropriate.
- Designs high level process flows and provides project leadership to implement defined requirements.
- Partners with the technical teams to ensure new technical requirements and changes continue to meet business expectations.
- Communicates progress and challenges across multiple functional teams and stakeholders. Effectively presents and communicates with stakeholders and articulates a technical design in business terms to ensure timely delivery and progress.
- Writes, coordinates and executes test cases for Functional Testing, Systems Integration Testing (SIT) and User Acceptance Testing (UAT) against documented criteria that proves out scenarios and identifies defects for issue tracking and resolution.
- Creates, coordinates and delivers training to ensure end-user readiness (e.g., documentation, demos, videos, etc.).
- Provides for the ongoing creation and maintenance of platform documentation.