Assistant Chief Engineer

We are looking for a strong demand generation / performance marketing leader to establish, lead, and grow Fuse Technologies paid media efforts. This individual will oversee the sales-led portions of our paid media portfolio. In this role, you will create a system to drive sales pipeline via paid channels and create a playbook to reproduce it globally. This function will begin by building enterprise-targeted ABM and user acquisition campaigns and coordinating closely with the broader Marketing, and Revenue teams.

What you ll achieve

In this role you will:

• Spearhead an enterprise-focused ABM and paid media program to grow global sales pipeline across various categories and verticals for business
  

• Define the strategy, build a compelling roadmap, and execute to exceed targets
  

• Integrate the tooling and technology needed to execute the plan and demonstrate impact
  

• Implement necessary measurement plans and infrastructure to deliver learnings, validate efficiency, and show a path to scale
  

• Interpret data to identify trends, build hypotheses, draw conclusions, and determine what additional research and data analysis is needed to address an opportunity
  

• Consider campaign performance, monetization trends, and sales strategies to optimize global investments for maximum impact
  

• Be accountable for delivering paid inbound pipeline
  

• Steward a multi-million dollar budget
  

• Partner with the business leadership team and finance to forecast, track performance, and share results as part of our core business operating cadences (MBR, QBR, etc)
  

• Mobilize and influence a global team of marketers and agencies to refine and execute your strategy
  

• Articulate the vision and inspire stakeholders and partners to deliver results
  

• Partner with revenue leaders to determine needs, influence plans, and build credibility
  

• Build and maintain relationships with cross-functional partners to secure resources and support, build credibility, influence, and deliver impact
  

Requirements

About you

• 8+ years of performance marketing experience
  

• 2+ years of B2B marketing experience, with a focus on ABM and demand generation efforts
  

• You ve managed 7-figure dollar annual budgets
  

• Strong collaboration and influence, you build bridges and knock through walls
  

• You have strong communication and collaboration. You co-create with teammates to deliver high-quality results. You speak and write with clarity.
  

• Exceptional analytical skills and structured thinking. You know how to turn data from disparate sources into a story and vision for what we should do.
  

• You are constantly thinking ahead to deliver insights & recommendations that evolve with the long-term direction of the business
  

• You develop relationships across the organization, including marketing, sales, and finance leadership
  

• You bring clarity and confidence amidst uncertainty
  

• You inspire others through values and lead by example
  

• You have a proven track record of continued success over time
  

• You re passionate about creating and scaling marketing programs
  

• You bring the best out of global and cross-functional partners