Performance Marketing Lead
Employer Active
Job Alert
You will be updated with latest job alerts via email
Share
Job Alert
You will be updated with latest job alerts via email
Job Description
Location: Preferably Dubai open to candidates in GMT4 1 hour)
Remote
About the Company:
Our client is a leading provider of advanced liquidity and technology solutions for the crypto and FX industries serving brokers exchanges and financial institutions worldwide.
About the Role:
Our client is looking for an experienced Performance Marketing Lead to drive digital strategy and optimize key marketing channels across Performance (iOS/Android/Web) Retention (Push/Email) and Partnership. You will be responsible for endtoend analytics market analysis budgeting and crossfunctional collaboration to ensure the success of marketing initiatives in the fintech and crypto space.
Key Responsibilities:
Develop and implement a comprehensive Digital Marketing strategy
Manage Performance Marketing Retention and Partnership channels
Build endtoend analytics and data visualization across channels
Conduct market research test hypotheses and find new solutions
Collaborate with development teams writing technical requirements for marketingrelated tasks
Prioritize and align marketing efforts with related departments
Requirements:
3 years of experience in a similar leadership role
Proven success in SEO/ASO content marketing and social campaigns
Balance of experience between Web and Mobile marketing
Familiarity with niche and local ad platforms (Crypto Ad Networks Teaser Networks Baidu Ads Naver Ads)
Proficiency in Google Analytics (Amplitude is a plus)
Strong instinct for ad copy and visual selection
Expertise in B2B fintech and crypto (mandatory)
Fluent English any additional languages are a plus
Preferred Qualifications:
Personal experience with fintech crypto or asset management products
Based in Dubai
What We Offer:
A chance to shape digital marketing strategy in a fastpaced dynamic environment
Collaboration with a highly skilled and motivated international team
Competitive compensation and opportunities for professional growth
Interested Apply now!
Employment Type
Full Time
