We are seeking a creative and proactive Social Media and Marketing Coordinator to join a leading French Bakery & Caf in Abu Dhabi. The candidate will be responsible for managing the brand s online presence creating engaging content and supporting marketing initiatives to drive customer engagement and brand visibility.
Key Responsibilities
Develop implement and manage social media strategies across platforms like Instagram Facebook and TikTok to promote the brand.
Create and curate highquality engaging and visually appealing content including graphics photos and videos aligned with the brand identity.
Plan and execute marketing campaigns to drive customer engagement and sales.
Monitor and analyze social media performance metrics providing regular reports and actionable insights to improve engagement and reach.
Collaborate with the team to support marketing initiatives such as promotions events and campaigns.
Engage with the online community by responding to comments messages and reviews promptly and professionally.
Maintain and update the company s website with the latest promotions offers and menu changes.
Coordinate with external vendors and photographers for content creation and event coverage.
Stay updated with social media trends tools and best practices to implement innovative strategies.
Requirements
Bachelor s degree in Marketing Communications or a related field.
Minimum of 2 years of experience in social media management and marketing preferably in the F&B or hospitality sector.
Proficiency in social media platforms analytics tools and content creation software such as Canva Adobe Photoshop or similar tools.
Knowledge of digital marketing SEO and email marketing is a plus.
Strong creativity and attention to detail.
Excellent communication and interpersonal skills.
Ability to work independently and as part of a team in a fastpaced environment.
Only candidates currently residing in the UAE will be considered for this role.
To view other vacancies we have please check our website () and follow us on our social media accounts LinkedIn / Instagram
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Disclaimer: Black Pearl will never ask for money or any form of charge our candidates just to process or consider their application for any of our available vacancies. If you happen to receive such a request from any members of our staff or other individuals claiming to be part of Black Pearl please do call our office ator drop us a message on our website .