Content Creator
Posted on :
25-10-2024
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Job Description
Job Overview:
We are looking for a creative and innovative Content Creator to join our marketing team with a strong background in both the technology and fashion/cosmetics industries. The ideal candidate will be responsible for producing highquality content that aligns with our brands vision driving engagement across social media PR & events and performance marketing campaigns.
Key Responsibilities:
- Content Creation for Brand Management:
- Develop compelling content that supports brand strategies and elevates brand awareness.
- Maintain brand consistency across all content formats including written visual and video.
- Conduct market research to identify key trends in fashion cosmetics and technology incorporating them into content creation.
- Social Media Content Development:
- Create engaging and ontrend content for social media platforms including Instagram TikTok Facebook and YouTube.
- Stay updated on social media trends and create timely content that resonates with the target audience.
- Plan produce and schedule social media posts ensuring alignment with the overall marketing calendar and campaign goals.
- Public Relations & Events Content:
- Generate content for press releases event promotions and media kits.
- Collaborate with the PR team to create visuals and written material for product launches media events and influencer collaborations.
- Capture and share live event content across social media platforms creating realtime engagement opportunities.
- Performance Marketing Support:
- Assist the marketing team by producing content for paid campaigns including ads landing pages and email marketing.
- Collaborate with the analytics team to create datadriven content optimized for performance adjusting based on key performance indicators (KPIs).
- Utilize SEO best practices to ensure content ranks highly in search engines increasing organic traffic and conversions.
- Collaborative Efforts:
- Work closely with the design and video production teams to ensure content is visually appealing and consistent with brand aesthetics.
- Partner with influencers bloggers and other external creators to codevelop content that expands brand reach.
- Take an active role in brainstorming sessions to bring fresh innovative ideas to the content strategy.
Qualifications:
- Bachelors degree in Marketing Communications Design or a related field.
- 5 years of experience in content creation with a focus on fashion/cosmetics and technology industries.
- Strong portfolio showcasing work across various platforms including social media blogs and digital campaigns.
- Excellent storytelling skills with the ability to create engaging written and visual content.
- Proficiency in design tools such as Adobe Creative Suite (Photoshop Illustrator) and video editing software.
- Familiarity with social media tools and platforms like Instagram Facebook TikTok and analytics tools (e.g. Google Analytics Facebook Insights).
Skills:
- Creativity and innovation in content production with a keen eye for trends and aesthetics in fashion and beauty.
- Understanding of digital marketing principles and performance optimization.
- Strong communication and collaboration skills with the ability to work closely with multiple teams.
- Ability to manage multiple projects and deadlines in a fastpaced environment.
- Knowledge of SEO best practices and influencer marketing.
- Storytelling:
Ability to craft compelling brand stories that align with marketing goals and foster deeper connections with the audience. - Social Media Expertise:
Indepth understanding of social media platforms trends and best practices. Proven experience in using platforms such as Instagram TikTok Facebook YouTube and LinkedIn to drive engagement and growth. - Graphic Design & Video Production:
Proficiency in Adobe Creative Suite (Photoshop Illustrator Premiere Pro After Effects) for creating eyecatching visuals and videos that enhance the brands presence. - SEO & Content Optimization:
Experience in implementing SEO best practices in content creation to increase visibility search engine rankings and organic traffic. - DataDriven Content Strategy:
Ability to interpret analytics (e.g. Google Analytics Facebook Insights) and adapt content strategies based on performance data to maximize engagement and conversions. - Influencer & Partnership Collaboration:
Proven ability to collaborate with influencers bloggers and external creators creating cobranded content that expands audience reach and enhances brand credibility. - Event Coverage & Live Content:
Experience in generating live social media content during events ensuring realtime engagement and postevent coverage that sustains audience interest. - CrossFunctional Collaboration:
Strong teamwork and communication skills to work effectively with marketing design and sales teams in aligning content with broader company goals. - Multitasking & Time Management:
Excellent project management skills with the ability to handle multiple projects and meet tight deadlines in a fastpaced environment. - Copywriting & Editing:
Strong written communication skills with the ability to produce clear persuasive and grammatically correct content across various platforms. - Trend Analysis & Adaptability:
Keen understanding of industry trends in both the technology and fashion/cosmetics markets with the ability to quickly adapt content strategies to emerging trends. - Paid Media Content Creation:
Experience developing content specifically for paid campaigns across Google Ads Facebook Ads and other performance marketing channels optimizing for conversions and KPIs.
Remote Work :
No
Employment Type
Full Time
Key Skills
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