Merchandiser

Roles and responsibilities

We are looking for an experienced Merchandiser to produce sales by providing point-of-purchase and shelf management services. You will get the right product, in the right place, time, quantity and price.

Responsibilities

• Plan and develop merchandising strategies that balance customers’ expectations and the company’s objectives
• Analyse sales figures, customers reactions and market trends to anticipate product needs and plan product ranges/stock
• Collaborate with buyers, suppliers, distributors and analysts to negotiate prices, quantities and time-scales
• Maximise customer interest and sales levels by displaying products appropriately
• Produce layout plans for stores and maintain store shelves and inventory
• Forecast profits/sales and plan budgets
• Monitor stock movement and consider markdowns, promotions, price changes, clear outs etc
• Build constructive customer relationships and team with channel partners to build a pipeline and close deals
• Remain up to date with industry’s best practices
  

Requirements

• Proven working experience in merchandising
• Highly creative with experience in identifying target audiences and devising campaigns that engage, inform and motivate
• Up-to-date with the latest merchandising trends and best practices
• Excellent verbal and written communications skills
• Strong listening, presentation and decision making skills
• Commercial acumen and the ability to “decode” customers
• BS degree in Marketing or related field

Desired candidate profile

• Analytical Skills: Ability to analyze data and market research to identify target audiences and assess media performance.

• Strategic Thinking: Developing effective media strategies that align with client objectives and maximize reach and engagement.

• Communication Skills: Strong verbal and written communication for presenting ideas and collaborating with clients, creative teams, and media vendors.

• Negotiation Skills: Ability to negotiate rates and placements with media outlets to optimize budgets and achieve desired outcomes.

• Attention to Detail: Ensuring accuracy in media plans, schedules, and budgets to prevent costly errors.

• Technical Proficiency: Familiarity with media planning tools and software for tracking and analyzing campaign performance.

• Creativity: Developing innovative ideas for media placements that stand out and resonate with target audiences.

• Time Management: Managing multiple projects and deadlines effectively in a fast-paced environment.

• Knowledge of Media Channels: Understanding various media platforms, including digital, print, broadcast, and social media, and their respective audiences.

• Continuous Learning: Staying updated on industry trends, emerging media technologies, and changes in consumer behavior.