Marketing Manager MEA - Watts Water Technologies
Posted on :
14-06-2024
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1 Vacancy
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Job Description
Product Management
- Manage and develop offer portfolio Master the Offer knowledge and the Offer environment.
- Manages or supports the launch of new offers over time to encourage growth of market share and compatibility with needs guaranteeing achievement of goals.
- Implement the Marketing Mix (Product Place Price and Communication) adapted to the offer.
- Guarantees profitability of the offer (price mix etc.)
- Responsible for price positioning and consolidated margin optimization for the whole offer sold in the Region.
- Provide all the required products feedback to APMEA management Factories and Platform management team to achieve Cost Optimization revenue growth and margin improvement.
- Consultative selling to end users contractors & consultants to ensure product/brand listing in AML.
- Responsible for S&OP Excess/Obsolete Phasein/Phaseout and Portfolio performance.
- Manage certain supplier with regards to products pricing & delivery.
Operational Marketing
- Responsible for market measurement evolution analysis and relevant action plans.
- Monitor the competition and analyzes competitors offer positioning & collect market pricing
- Provide the elements required to support the offer and build the relevant action plans.
- Initiate & coordinate development of action plans to penetrate new market segments.
- Take part in Sales Inventory & Operation Planning process.
- Help Businesses generate leads.
- Contribute to the Sales Forecast Data Quality & perform winloss analysis.
- Prepare with Channel management team the products Forecast.
- Lead demand creation and prescription activities.
- Support in preparing Cost sheet and Discount process.
- On time Monthly Reporting.
Strategic Marketing
- Head all Business information related to Fluid solutions platform.
- Participate in developing global & regional Marketing strategies and conduct market analysis and sales strategy that ensures attainment of company sales goals.
- Understand and share Offer Strategy with the Factories & APMEA Unit to adapt and execute it locally.
- Perform market sizing & generate strategies to improve the market share.
- Generate the 3/5 Years Strategic Plan for the platform.
- Work with Leadership team to finalize the Annual Operation Plan for the region.
Marketing communication & Training
- Effectively promote and communicate brand and product value propositions features and benefits through writing engaging content for sales collateral communications and marketing campaigns.
- Create sales collateral including but not limited to brochures sell sheets tech data sheets case studies thought leadership articles videos and presentations.
- Responsible for writing editing and proofing content.
- Work along with APMEA marketing team to develop print and online advertising (including the management of the annual calendar creative development competitive analysis etc.
- Work along with regional marketing to manage social media communications including press releases trade editorial product writeups case studies thought leadership articles etc.
- Evaluate performance of all marketing efforts and campaigns.
- Help track and manage the annual marketing budgets.
- Ensure that all relevant resources are properly trained concerning the offer sold in the Region and have the right tools/methodologies.
- Organize the Sales and customers trainings
- EDUCATION & Experience:Bachelors degree or above in Mechanical Engineering10 years Experience in same industry.High presentation Skills.HVAC & Plumbing network Experience.Experience in Building Strategy.Experience in MARCOM Communication Marketing & Operation Marketing.MANAGEMENT:None.QUALIFICATIONS:
- Excellent leadership time management and organizational skills
- Outstanding abilities in communication and presentation
- Proficiency with online marketing and social media strategy
- Willingness to travel more than 50%
- excellent verbal communication skills
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Full Time
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