Product Growth Manager

Develop and execute comprehensive product growth strategies to increase active users, drive user engagement, and improve retention rates on our platform. ● Lead the analysis of user behaviour, market trends, and competitive landscape to identify opportunities for growth, optimization, and innovation. ● Define key performance indicators (KPIs), metrics, and goals for product growth initiatives, and establish a framework for tracking and reporting on progress. ● Collaborate with cross-functional teams, including marketing, sales, and product development, to ensure cohesive growth initiatives. ● Define and track key performance indicators (KPIs) to measure and report on the success of growth initiatives. ● Identify and prioritise target customer segments and create tailored growth strategies for each segment. ● Analyse user data and feedback to inform product improvements and feature enhancements. ● Implement user acquisition and retention programs to increase customer base and enhance loyalty. ● Work closely with the tech team to prioritise and launch new features that contribute to user growth. ● Collaborate with the marketing team to create effective campaigns that drive product adoption and engagement. ● Develop and maintain relationships with external partners, influencers, and stakeholders to expand product reach. ● Monitor industry trends and emerging technologies to stay informed about potential opportunities for growth. ● Implement A/B testing and other experimentation methodologies to optimise product performance. ● Lead cross-functional teams in the development and execution of go-to-market strategies for new product launches. ● Provide regular updates and reports to senior management on growth metrics and progress toward goals. ● Continuously iterate and refine growth strategies based on performance data and market dynamics