- Dive deep to comprehend client needs, their competitive landscape, and target demographics.
- Conduct holistic macro-environmental analyses, utilizing benchmarking against competitors.
- Design and execute secondary research initiatives, covering desk research, media audits, social intelligence, and more.
- Drive research projects, ensuring timely and quality deliverables.
- Collaborate internally, maintaining effective communication across departments.
- Commit to ongoing learning sessions, ensuring preparedness through diligent reading and research.
ESSENTIAL SKILLS & ATTRIBUTES:
- Robust analytical prowess; exceptional research and presentation flair.
- Proficiency in strategic frameworks, like SWOT and PESTEL.
- Superior writing capabilities with a knack for simplifying intricate ideas.
- Expertise in MS Office tools.
- A deep-rooted interest in geopolitics and brand-building.
- An intrinsic leader, curious explorer, and team player.