Digital Specialist

RESPONSIBILITIES
• Launch media campaigns with the brand teams withthe right messaging and content across the funnel and cracking the right mediamix per brand
• Research & Data analysis : strong proficiencyin data extraction and trends analysis and reporting on a regular basis
• Ensure consistency and harmonization of all ofour online activities across all platforms with PR, eCommerce and offline teamswhilst adhering to brand guidelines and equity
• Support and work with brands on launchingupcoming editorial websites for the division, with a strong search and SEO planin place
• Ensure that the brands activate CRM and AIservices to connect with our audiences & focusing on our 1P Data activation
• Measurement across all touchpoints withidentified KPIs & measurement against LOreal Benchmarks