Senior Copywriter

ITP Media Group reaches an audience of more than 104.6million people across the Middle East and beyond through its leading websites, portals, social media platforms, events, conferences, award ceremonies, magazines, books and social media influencers agency.

Time Out is looking for a skilled, hands-on copywriter with natural storytelling ability to lead its partner content department. A key part of the Time Out GCC team, they will be a strong writer and communicator, have excellent organization skills and a track record of delivering exceptional copy and creative executions that meet a wide variety of client briefs and needs.

Requirements

KEY RESPONSIBILITIES

The Senior Copywriter will primarily be responsible for but not limited to the following:

• Writing copy (ranging from news- to feature- and listings-style), proofreading and editing.
• Based on client briefs, conceptualises and writes a wide range of content, from listicle features to video scripts.
• Ensuring all copy produced fits within Time Out’s brand guidelines and tone of voice, while also achieving client goals and requirements.
• Leading strategic brainstorming, campaign and brief development and creative execution.
• Working closely with Time Out’s design team to develop creative concepts for marketing materials and campaigns.
• Taking part in opportunity pitches and briefs.
• Consistently stretching creative abilities, developing new ideas and seeing through from concept development to live execution across digital, print and video.
• Working at pace to meet production and approval deadlines, and make sure content is signed off well in advance of publication.
• Working with stakeholders including brand editors, digital editors and social media editors to ensure content is delivered across agreed platforms on time.
• Meet individual weekly targets as agreed with the Editorial Director and Commercial Director.
• Work with the Editorial Director to ensure ALL content reflects overall content / editorial strategy.
• Attending key openings, events and press conferences as required.

TECHNICAL COMPETENCIES

• Mastery of copywriting with second-to-none attention to detail.
• Strong understanding of writing for digital, SEO best practice and digital marketing
• Experience building and presenting decks to prospective clients.
• Experience with Adobe Creative suite, specifically Illustrator, Photoshop and InDesign (preferred)
• Experience working with a CMS and SEO tools (preferred)

PERSON REQUIREMENTS

• Time Out is filled with individuals as diverse as the cities we live in and cover. At the same time there are common characteristics we all share. To join our team you’ll want to…
• Be commercially astute
• Either have experience at or want to dive headfirst into a fast-paced digital-first company
• Think BIG
• Be passionate about going out and unearthing new experiences
• Have a keen interest in global media developments and trends
• Have excellent communication and relationship building skills
• Have a high sense of ownership, urgency and drive
• Be a team player
  

QUALIFICATIONS

• Educated to degree level or equivalent industry qualification

EXPERIENCE

• At least four years’ experience in content creation for marketing purpose digital and print.
• Experienced in taking briefs, and creating impactful copy for a variety of brands.
• Strong understanding of writing for digital, SEO best practice and digital marketing
• Experience working with a CMS and SEO tools
• Experience with Adobe Creative suite, specifically Illustrator, Photoshop and InDesign (preferred)
• Understanding of the Middle East’s dynamic cultural identity, and a passion for new experiences.

Benefits

Being an ITP employee is an opportunity to be part of the largest content creation house in the region and provides the luxury of working with global brands and experienced industry leaders. To ensure we invest in the development of our team, employees are given access to a variety of learning resources and exciting career development opportunities.

We believe in recognizing the passionate efforts of our team members. Our employees are rewarded by competitive remuneration, attractive bonus structure, medical insurance and a generous leave entitlement scheme that sees annual holiday entitlement grow as tenure with company increases

KEY RESPONSIBILITIES The Senior Copywriter will primarily be responsible for but not limited to the following: Writing copy (ranging from news- to feature- and listings-style), proofreading and editing. Based on client briefs, conceptualises and writes a wide range of content, from listicle features to video scripts. Ensuring all copy produced fits within Time Out’s brand guidelines and tone of voice, while also achieving client goals and requirements. Leading strategic brainstorming, campaign and brief development and creative execution. Working closely with Time Out’s design team to develop creative concepts for marketing materials and campaigns. Taking part in opportunity pitches and briefs. Consistently stretching creative abilities, developing new ideas and seeing through from concept development to live execution across digital, print and video. Working at pace to meet production and approval deadlines, and make sure content is signed off well in advance of publication. Working with stakeholders including brand editors, digital editors and social media editors to ensure content is delivered across agreed platforms on time. Meet individual weekly targets as agreed with the Editorial Director and Commercial Director. Work with the Editorial Director to ensure ALL content reflects overall content / editorial strategy. Attending key openings, events and press conferences as required. TECHNICAL COMPETENCIES Mastery of copywriting with second-to-none attention to detail. Strong understanding of writing for digital, SEO best practice and digital marketing Experience building and presenting decks to prospective clients. Experience with Adobe Creative suite, specifically Illustrator, Photoshop and InDesign (preferred) Experience working with a CMS and SEO tools (preferred) PERSON REQUIREMENTS Time Out is filled with individuals as diverse as the cities we live in and cover. At the same time there are common characteristics we all share. To join our team you’ll want to… Be commercially astute Either have experience at or want to dive headfirst into a fast-paced digital-first company Think BIG Be passionate about going out and unearthing new experiences Have a keen interest in global media developments and trends Have excellent communication and relationship building skills Have a high sense of ownership, urgency and drive Be a team player QUALIFICATIONS Educated to degree level or equivalent industry qualification EXPERIENCE At least four years’ experience in content creation for marketing purpose digital and print. Experienced in taking briefs, and creating impactful copy for a variety of brands. Strong understanding of writing for digital, SEO best practice and digital marketing Experience working with a CMS and SEO tools Experience with Adobe Creative suite, specifically Illustrator, Photoshop and InDesign (preferred) Understanding of the Middle East’s dynamic cultural identity, and a passion for new experiences.