Marketing Manager - Dental

• Contribute to the development of a successful marketing strategy, which directly impacts the positive financial growth of the dental network, by coming up with creative ideas and executing them utilizing various marketing channels.
  
• Create, plan, coordinate, and execute all digital marketing, including but not limited to, social media, SEO/SEM, email, automation, and paid advertisement campaigns.
  
• Maintain and improve the existing website, which positively reflects our ongoing business activities by following our branding strategy.
  
• Create marketing content through photographs and relevant videos, editing them, and posting them on various channels
  
• Design print media following the brand language of the business
  
• Measure and report performance of all marketing and advertising campaigns and efforts, and assess against goals (ROI and KPIs)
  
• Identify trends and insights, and optimize spend and performance based on the insights
  
• Brainstorm new and creative growth strategies
  
• Collaborate with internal teams to reflect the ongoing business activities and align the marketing efforts with the overall business strategy.
  
• Have strong analytical ability to evaluate end-to-end customer experience across multiple channels and customer touchpoints
  
• Support business development and corporate sales by delivering creative ideas and marketing materials to promote the organizations services to other parties.
  
• Coordinate and manage third-party vendor relationships to achieve high levels of efficiency.
  
• Report periodic status of marketing activities to management.
  

Requirements

• Demonstrable comprehensive experience in marketing for at least 5 years, together with strong business acumen and drive for improving the bottom line
  
• Proven experience in identifying target audiences and in creatively devising and leading across channels marketing campaigns that engage, educate and motivate
  
• Solid knowledge of utilizing various social media platforms to generate leads and promote the corporate brand.
  
• Experience in setting up and optimizing paid advertisement campaigns
  
• Numerically literate, comfortable working with numbers, making sense of metrics and processing figures with spreadsheets
  
• A sense of aesthetics and a love for great copy and witty communication
  
• Up to date with the latest trends and best practices in online marketing and measurement
  
• BSc/MSc degree in Marketing or related field
  
• Reside in Dubai
  
• Must have excellent verbal and written English skills
  
• Experience and knowledge of the UAE market is a must
  
• Healthcare or specifically dental experience is highly valued
  

Benefits