Kyle Michel

Kyle Michel

AI Prompt Engineer
South Africa

نبذة عني

As a Marketing Management graduate of IMM and a seasoned professional with over 10 years of experience in the digital marketing industry, I bring a unique blend of skills, knowledge, and instincts to the field.

I am high…

الخبرة

Ai Digital Marketing Consultant

Wise Friends
May 2023 - حتى الآن · 3 سنوات 2 أشهر

Started Wise Friends AI as a consulting company to bridge the gap between businesses and AI.
Leveraged AI and digital marketing expertise to help businesses thrive in the digital age.
Worked with GPT-based AI tools to produce content drafts quickly and efficiently.
Reviewed, edited, and personalized content to align with clients' brand voice and desired message.
Executed comprehensive digital marketing services tailored specifically to SMEs.
Provided search engine optimization services.
Provided social media marketing services.
Provided website design and development services.
Provided email marketing services.
Provided branding services.
Provided content creation services.
Aimed to increase businesses' online visibility, attract more customers, and foster growth.

Digital Marketing Consultant

Wise Friends
May 2023 - حتى الآن · 3 سنوات 2 أشهر

My responsibilities include the execution of comprehensive digital marketing
services tailored to different brands and businesses, including search engine optimization, social media strategy, website design and development, email marketing, branding, and content creation, among others.

Paid Social Media Strategist

GAS Marketing
Dec 2022 - May 2023 · 5 أشهر

Managed and executed successful campaigns across various social media platforms, mainly Facebook and Instagram.
Created and managed digital initiatives.
Created automated AI programs.
Built tools that create a top to bottom digital social media strategy/campaign for any client.
Created a Lead Magnet website.
Built a virtual assistant trained in various professions.

Paid Social Media Strategist

Thrive Agency
Aug 2021 - Mar 2022 · 7 أشهر

Managed around 20 accounts at a time.
Met with clients.
Created paid social media strategies based on business needs.
Implemented paid social media strategies.
Continued to improve results month after month.

Digital Marketing

Freelancing
Nov 2019 - Nov 2021 · 2 سنوات

Worked with freelance clients mainly focusing on social media marketing.
Created strategy for online campaigns.
Directed online campaigns.
Published online campaigns.
Managed online campaigns for small to medium sized businesses.

Digital Marketing (Contractor)

Vimerson Health
May 2021 - Aug 2021 · 3 أشهر

Worked as a social media online advertising specialist.
Optimized the platform.
Ran sales-oriented campaigns.
Created strategy and creative for campaigns, mainly for Facebook's market.
Created sales funneled online campaigns.
Overcame challenges related to Apple's iOS update and its effect on Facebook's results.

Digital Marketing

Prime Pixels Digital Marketing (Contractor)
Mar 2021 - May 2021 · 2 أشهر

Worked in the social media account managers and paid media sections.
Wrote strategies and proposals.
Created content for campaigns.
Implemented campaigns.
Established communication with clients directly when needed.
Handled client concerns, strategies, and operations.
Reported insightfully and concisely.

Media Strategist

411 Agency, Cape Town
Oct 2016 - Nov 2019 · 3 سنوات 1 شهر

Started at 411 Agency and worked as a social media manager.
Transitioned into a paid media specialist focusing on social media, specifically Facebook marketing.
Worked on many accounts, big and small.
Managed high spending brands and lower tier day to day businesses.
Set up complex Facebook ad strategies such as remarketing ads and A/B testing.
Set up Google ads for search, display, and YouTube.
Monitored and analyzed data.
Made decisions on how to improve ad campaigns daily.

Social Media Manager

iDigital, Cape Town
Feb 2016 - Oct 2016 · 8 أشهر

Worked as an intern for 3 months into a full time position of social media manager.
Managed multiple accounts.
Dealt with clients.
Created advertising strategies for clients.
Created content strategies for clients.
Conducted paid advertising.
Created and managed campaigns.
Scheduled and posted content.
Managed community engagement.
Handled paid advertising and reporting.

Social Media Manager

Digikey, Cape Town
Feb 2015 - Mar 2016 · 1 سنة 1 شهر

Ran various accounts ranging from celebrities to small businesses.
Created content plans.
Ran community management for brand accounts.
Developed social media knowledge.
Developed online business advertising on different platforms.

Paid Social Media Strategist

Croud
Aug 2021

Worked as a freelancing contract agency where skills were outsourced to clients around the world.
Worked on reporting on paid campaign data.
Provided analytical insights and recommendations for campaign optimization.
Worked on high profile clients.

المهارات

التسويق تحسين محركات البحث (SEO) تسويق وسائل التواصل الاجتماعي إنشاء وتحرير المحتوى تسجيل الأصول الإعلان على فيسبوك هوت سويت الاستماع الاجتماعي جودة القيادة الإعلان على وسائل التواصل الاجتماعي Prompt engineering LLM AI platforms Midjourney Paid social media strategy Facebook Instagram LinkedIn Twitter YouTube Content curation Community management Creative campaign creation Campaign management Time management Reporting Data analysis Search engine optimization Social media marketing Website design and development Email marketing Branding Content creation Lead automation Facebook Ads Google Ads A/B testing Remarketing Google Analytics
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