Mindshare Media Director- Dubai

About WPP Media

WPP is the trusted growth partner for the worlds leading brands. With exceptional talent trusted data and intelligence and world-class partnerships all united by ourpioneeringagentic marketing platform WPP Open we help clients navigate change capture opportunity and deliver transformational growth.

WPP Media is WPPs AI-driven media operating unit bringing together media data and partnerships to deliver creative personalisation at scale. Connected through WPP Open and powered by Open Intelligence clients see exactly where how and why their media investment is working.

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AboutWPP Media

WPP isthecreative transformation company. We use the power of creativity to build better futures for our peopleplanetclientsand communities. For more information visit .

WPP Media is WPPs global media a world where media is everywhere and in everything we bring the best platform people and partners together to create limitless opportunities for growth. For more information visit

About Mindshare: A Leading WPP Media Brand

Mindshare delivers Good Growth for its clients. As Growth Architects we drive growth thatbenefitsall stakeholders better for peopleplanet andbusiness by using media with intention. This approach creates more meaningful connections with consumers increases consumer trust in the brand and delivers better outcomes for all stakeholders.

Role Summary and Impact

The Media Directoris responsible fordeveloping implementing and managing media strategies and campaigns that effectively reach target audiences and achieve marketingobjectives. This role involves analyzing market data selectingappropriate mediachannels negotiating with media vendors andmonitoringcampaign performance to ensureoptimalresults. The impact of this role is significant as you will directly contribute to the success of our clients marketing initiatives and the growth of our agency.

• Develop and implement comprehensive data-driven media strategies across all client businesses and markets encompassing programmatic buying social media search engine marketing video and mobile advertising.

• Continuouslymonitorand analyze campaign performanceidentifyingopportunities for optimization andensuringmaximum return on investment.

• Design and execute test-and-learn programs to evaluatenew technologiesand engagement measurement methodologies ensuring weremainat thecutting edgeof media innovation.

• Provide a clear point of view on the integration of data and shared performance across social search and programmatic channels translating data into actionable insights.

• Foster regular communication and collaboration between local GroupM agencies and the wider account team sharing best practices and building cross-functional capabilities.

• Identifyand implementbest-practicetechniques and tools to support campaign development and optimization ensuring consistent high-quality execution.

• Build andmaintainstrong positive relationships with regional teams collaborating with senior stakeholders and Directors to deliver exceptional client satisfaction.

• Develop and nurture relationships with key media partners to drive incremental benefits and value for our clients.

• Act as a regional lead for driving e-commerce initiatives across the MENA region providing training support and guidance to regional teams on e-commerce projects.

• Inspire and advance the understanding and activation of media strategies across all platforms working collaboratively with clients and the wider account team.

Skills and Experience

AtWPP Media we believe in the power of our culture and our elevates us to deliver exceptional experiences for both our clients and each this role it will be critical to embraceWPP &WPP Mediassharedcorevalues:

• BeExtraordinarybyLeading CollectivelytoInspiretransformationalCreativity.

• Create anOpenenvironmentbyBalancing People and Client ExperiencesbyCultivating Trust.

• LeadOptimisticallybyChampioning Growthand DevelopmenttoMobilize the Enterprise.

• Bachelors degree in Marketing Advertising Communications ora relatedfield.

• 7- 10 years of experience in media planning and buying with a strong focus on integrated and digital media.

• Proficiencyin media planning and analytics tools (e.g. Google Analytics Nielsen comScore).

• Proven ability to manage client relationships and present media strategies effectively.

• Strong leadership and team management skills.

• Excellent analytical skills and attention to detail.

Life atWPP Media& Benefits

Our passion for shaping the next era of media includes investing in our employees to help them do their best work andwerejust as committed to employee growth as we are toresponsiblemedia Mediaemployees can tap into the globalWPP Media& WPP networks to pursue their passions grow their networks and learn at thecutting edgeof marketing and advertising. We have a variety of employee resource groups and host frequent in-office eventsshowcasingteam wins sharing thought leadership and celebrating holidays and milestone events. Our benefits include competitive medical group retirement plans vision and dental insurance significant paid time off preferential partner discounts and employee mental health awareness days.

WPP Mediais an equal opportunity employer and considers applicants for all positions without discrimination or regard toparticular characteristics. We are committed to fostering a culture of respect in which everyone feels they belong and has the same opportunities to progress in their careers.

We believe the best work happens whenweretogether fostering creativity collaboration and a hybrid approach with teams in the office around four days a week. If yourequireaccommodationsor flexibility please discuss this with the hiring team during the interview process.

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While we appreciate all applications received only those candidates selected for an interview will be contacted.

Please read our Privacy Noticefor more information on how we process the information you provide.