Brand & Sponsorship Lead

A long-established and trusted global brokerage is seeking a Brand & Sponsorship Lead to strengthen their internal marketing performance within the department. With over 30 years of industry presence this firm has built a solid reputation for transparency innovation and client success offering a broad range of CFD products including forex commodities indices and more.

Location: Hybrid - Dubai UAE

As a Brand & Sponsorship Lead your broad responsibilities will include but are not limited to:

Brand Strategy & Campaign Leadership

• Lead a cohesive world-class brand strategy with strong international reach.
• Translate market insights - including financial products customer behaviour and competitive trends - into customer-centric marketing initiatives.
• Develop and execute quarterly and annual marketing plans aligned with growth brand equity and commercial objectives.
• Oversee and deliver integrated campaigns across TV OOH print digital social and audio channels.

• Manage internal teams (social media content regional marketing) and external agencies.
• Collaborate closely with cross-functional stakeholders to ensure brand consistency and strategic alignment.
• Monitor campaign performance and provide data-driven reporting across both retail and institutional business lines.

• Manage global sponsorships (e.g. sports clubs influencers educators financial events) and ensure full utilisation of rights and deliverables.
• Create sponsorship activation plans that drive brand awareness engagement and measurable ROI.
• Oversee partner relationships negotiate renewals and evaluate performance using defined KPIs.
• Ensure all sponsorship and activation activities comply with legal regulatory and brand-safety standards.

Events & Brand Experience

• Work with events teams to support the execution of global expos conferences seminars workshops and hospitality initiatives.
• Maintain strong brand presence and consistency across all regional and global activations.

• Proven senior experience in brand marketing or sponsorship roles ideally within financial services fintech or trading environments.
• Strong understanding of multi-market brand management and performance-driven marketing.
• Experience leading cross-channel campaigns across both digital and traditional media.
• Skilled in managing agencies internal teams and partner relationships.
• Ability to interpret data measure ROI and refine brand strategy accordingly.
• Strong communication leadership and stakeholder management skills.
• Familiarity with regulatory requirements within high-compliance industries is an advantage.

Our client offers an exciting challenging role in a collaborative dynamic environment. The right person will find many career growth opportunities in their company whether you want to advance your technical skills or aspire to leadership in the future.

• Hybrid work-from-home - after probation.
• Visa sponsorship follow UAE laws.
• Flight tickets for holiday.