Brand Manager - Consumer Division

Ghobash Group

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دبي - الإمارات

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تاريخ النشر: نُشرت قبل 6 ساعة
عدد الوظائف الشاغرة: 1 عدد الوظائف الشاغرة

ملخص الوظيفة

  1. Brand Strategy Development
    • Develop and execute brand strategies to grow market share and drive sales for the baby care portfolio.
    • Establish and maintain brand positioning ensuring consistent messaging across all marketing and communication channels.
    • Conduct thorough market analysis to understand consumer needs trends and competitor strategies.
  2. Campaign Management
    • Plan and implement consumer campaigns that effectively communicate the brands value proposition to target audiences.
    • Collaborate with the team to design advertising and promotional campaigns.
    • Monitor campaign performance and adjust strategies to meet KPIs and sales targets.
  3. Product Portfolio Management
    • Manage the endtoend lifecycle of baby care products from development and launch to ongoing marketing support.
    • Collaborate with sales and supply chain teams to ensure products meet market demands and performance goals.
  4. Consumer Insights & Market Research
    • Utilize consumer insights surveys and data analysis to inform brand strategies and identify opportunities for new products or improvements.
    • Stay updated with market trends consumer behaviour and competitor activities to keep the brand relevant and competitive.
    • Work closely with external partners including agencies and suppliers to implement successful marketing programs.
  5. Budget & Performance Tracking
    • Manage brand budgets ensuring efficient allocation of resources for marketing activities.
    • Track and analyse brand performance sales and ROI to report on key results and identify areas for improvement.
  6. Business Development:
    • Identify and secure new brand partnerships to expand the consumer division portfolio.
    • Conduct market research to identify emerging trends and potential opportunities.

Qualifications :

Educational Qualification Requirements:

  • Bachelors degree.

 


Additional Information :

  • Skills & Professional Requirements:

  • Proven experience in brand management and business development preferably in the healthcare or consumer goods sector.
  • Strong understanding of marketing strategies digital marketing and consumer behaviour.
  • Experience Requirements:

  • 35 years experience in Marketing preferable in healthcare consumer sector.
  • Required UAE experience

Remote Work :

No


Employment Type :

Fulltime

Brand Strategy DevelopmentDevelop and execute brand strategies to grow market share and drive sales for the baby care portfolio.Establish and maintain brand positioning ensuring consistent messaging across all marketing and communication channels.Conduct thorough market analysis to understand consum...
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المهارات المطلوبة

  • التسويق الرقمي
  • التسويق
  • Management Experience
  • Profit & Loss
  • Analysis Skills
  • Microsoft Powerpoint
  • أبحاث السوق
  • إدارة المشاريع
  • إدارة المنتجات
  • P&L Management
  • تطوير المنتجات
  • التمييز التجاري

عن الشركة

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Established in 1981, Ghobash Group stands as a distinguished UAE-based conglomerate renowned for its highly diversified and progressive business ventures. With a robust portfolio spanning eight pivotal sectors, including a strong focus on Technology, Energy & Utilities, and Healthcare ... اعرض المزيد

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