Employer Active
Job Type: Full Time
Work Schedule: Hybrid
Compensation: Base Pay ranges BTW N150, 000.00 to N200, 000.00 monthly
We are looking for a highly committed and results-oriented Content and Digital Marketing Executive with a solid understanding of current marketing tools and strategies to increase lead generation through content marketing and search engine optimization to help actualize our marketing and revenue. As an organic business looking to increase its brand visibility and footprint in Africa.
The ideal candidates must have proven experience in digital marketing, SEO, brand management, social media and content writing from a startups or fast-paced work environment.
Responsibilities
Creating content for a variety of media: web copy, blog posts, sales collateral, case studies, landing pages, newsletter, infographs, email campaigns, online ads, social media etc.
Manage our website, blog, SEO/SEM programs and other marketing initiatives to increase lead generation for the firm.
Collaborate with internal teams to create landing pages and optimize user experience
Design, build and maintain our social media presence
Measure and report the performance of all digital marketing campaigns, and assess against goals (ROI and KPIs)
Identify trends and insights, and optimize spend and performance based on the insights
Brainstorm new and creative growth strategies
Monitor, track, analyze and report on performance on social media platforms using tools such as Google Analytics and Facebook insights
Research and evaluate the latest trends and techniques in order to find new and better ways of measuring social media activity
Analyze competitor activity
Recommend improvements to increase performance
Set targets to increase brand awareness and increase customer engagement
BSc degree in Marketing, Mass Communication or a relevant field from a reputable institution
2-3 years of Proven work experience as a content/digital marketing executive
Expertise in social media platforms
Project management skills and attention to detail
Excellent communication and writing skills in English
Proficiency is SEO/SEM
Web content writing skill
Problem-solving skill
Teamwork
Google analytics
Ability to work in a fast-paced environment
Base Pay ranges BTW N150, 000.00 to N200, 000.00 monthly + other incentives
Full Time