SEOSEM SPECIALIST

Qualifications

• Keyword Research and SEO Audits
• Link Building and Web Analytics
• On-Page SEO
• Experience in search engine optimization and search engine marketing
• Knowledge of SEO best practices and industry trends
• Proficiency in web analytics tools
• Strong analytical and problem-solving skills
• Excellent written and verbal communication skills
• Ability to work in a fast-paced environment and meet deadlines
• Experience with paid search campaigns is a plus
• Certifications in SEO/SEM are a plus

Roles and Responsibilities:

• Strategize and execute diverse digital marketing campaigns spanning web, SEO/SEM, database marketing, email, social media, and display advertising.
• Craft compelling content tailored for both website and social media platforms.
• Develop visually captivating graphics to enhance the online presence across the website and social media channels.
• Foster and uphold a robust social media presence through consistent engagement and content curation.
• Analyze and report on the performance metrics of digital marketing campaigns, aligning results with predefined objectives including ROI and KPIs.
• Utilize insights gleaned from data analysis to refine strategies, optimize budget allocation, and enhance campaign effectiveness.
• Generate innovative growth strategies through collaborative brainstorming sessions and continuous exploration of digital marketing avenues.
• Plan, execute, and evaluate experiments and conversion tests to drive continuous improvement.
• Collaborate closely with internal teams to design and refine landing pages, ensuring seamless user experiences.
• Apply strong analytical prowess to assess the entirety of the customer journey, identifying key touchpoints and optimizing conversion funnels.
• Forge partnerships and maintain effective communication with external agencies and vendors.
• Provide strategic insights and leadership, advocating for the adoption of new approaches and technologies where relevant.