Senior Marketing Specialist

Key Responsibilities :

• Develop and implement creative marking concepts that will support the brand, generate revenues and drive track to the stores.
• Manage day-to-day communication with stores/external partners to ensure proper implementation of promotions and lead relationships with media partners.
• Ensure all marketing plans/campaigns are in line with the marketing calendar and strategy in order to ensure brand image standardization.
• Stay up to date with the Market and online trends relevant to the brand to ensure that campaigns and promotions are relevant within each market with an optimal commercial return.
• Set up and implement a timetable of promotions and activities in support of the brand, plans and campaigns.
• Maintain strong relationships with concerned parties while establishing a robust relationship with franchisors to assure a deeper understanding of brands and their directions at the best possible cost.
• Monitor the implementation impact of marketing campaigns and promotions to ensure maximum return on investments.
• Support local markets with needed communication tools to attain their set marketing objectives.

Qualifications :

• Bachelor’s Degree in Marketing or equivalent
• 3-4 years of experience in a similar field
• Fluency in English. Arabic is a Plus
• Proficiency in MS office