Job Responsibilities:
Be responsible for the company s marketing automation journey
Create and implement digital marketing automation strategies to increase sales,
improve campaigns, and build customer databases
Create different automated campaigns based on our customer's personas and
customer life cycle
Ensure our marketing automation campaigns aligns with industry best practices
Research the ideal marketing automation tools to use to reach potential leads
Utilising customer relationship management (CRM) software for lead generation and
sales
Work with graphic designers and copywriters to create eye-catching materials for the
target audience
Review and analyse data to identify trends and create data-driven strategies for our
marketing projects
Skills : marketing automation,sem,smo