Mobile Application Marketing Specialist

• Execute all aspects of Deriv’s mobile marketing campaigns, including budgeting, executing ads, coordinating with different teams to drive mobile traffic, and reporting on campaign performance.
• Handle ads on various mobile advertising platforms such as Facebook, Instagram, Google, and Apple Search.
• Collaborate with the Paid Acquisition team to drive downloads and seamless execution of the pre-set strategy.
• Provide performance reporting and analysis on campaigns — what worked, what didn’t, and why — and take relevant action on insights gained.
  

Requirements

• University degree in marketing, communications, business, or a related field or equivalent work experience
• 2+ years of proven experience in mobile app marketing and paid advertising, preferably in the finance or technology industry.
• Experience in using Mobile Measurement Partners such as Adjust or AppsFlyer
• Good knowledge of analytics tools such as Google Analytics and marketing automation tools
• Strong analytical and communication skills
• Excellent spoken and written English skills