Job Summary

Job Title	Product Manager
Reporting	Sr. Marketing Manager
Department	Marketing
Education	MBA - Essential from a Premier institute. University Degree
Experience	3 Years of FMCG Product Management Experience
Location	Dubai UAE
Category	Hair Care
Job Summary
To prepare and execute marketing and brand building strategy and to attain given top line and bottom line targets through development of requisite marketing mix. To perform Market research and analysis.
	Responsibility Area
Target Achievement	To ensure achievement of top line and bottom line targets through providing marketing planning support and execution.
Agency Management	To ensuring optimal utilization of resources of Market research agencies Advertising agencies Media Agencies.
Market Research	To identify research needs evaluate Market Research proposals and to implement and control necessary actions emanating out of research.
Marketing Analysis	To do both primary and secondary sales analysis. To do Competition / consumer Media and Profitability tracking.
Development of Marketing and Brand Strategy	To formulate long term and short term strategy objectives and prepare incremental plans for marketing and brand building and to execute those plans.
Development of marketing mix elements	To ensure development and implementation of marketing mix elements in line with Business/ Marketing Plans. The elements would include: Communication Strategy (including advertising) Promotional Plan (Consumer Promo Trade Promo Merchandising and other visibility initiatives) Media Planning Packaging Pricing Decisions Product Development

Job TitleProduct ManagerReporting Sr. Marketing ManagerDepartmentMarketingEducationMBA - Essential from a Premier institute.University Degree Experience3 Years of FMCG Product Management Experience LocationDubai UAECategoryHair CareJob SummaryTo prepare and execute marketing and brand building stra...