Ecommerce Manager
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Job Description
- Establish performance goals for direct-to-consumer business, all E-com platforms website and digital channels.Creates, updates, and manages performance forecasts and marketing budgets.
- Develop and lead short and long-term eCommerce strategies addressing all touchpoints in the eCommerce journey to grow revenue and increase conversion rate
- Partner with internal and external stakeholders to identify and plan for website enhancements, digital campaigns, promotional initiatives, and merchandizing strategies.
- Be accountable for e-commerce, email, and SEO initiatives
- Form close partnership with Performance Media Team on prospecting, engage, retarget, and convert acquisition model.
Employment Type
Full Time
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
