Digital Maketing Manager
Posted on :
26-02-2025
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1 Vacancy
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Job Description
About the Job
Bitunix is a rapidly growing cryptocurrency trading platform dedicated to providing seamless and secure trading experiences for users worldwide. Our mission is to drive innovation security and accessibility in digital asset trading.
Are you passionate about digital marketing and cryptocurrency Do you thrive in datadriven environments and love scaling user acquisition through multichannel strategies Join Bitunix and be part of the crypto revolution!
Responsibilities:
- Develop and execute datadriven digital marketing strategies to increase brand awareness user acquisition and retention.
- Manage and optimize all digital marketing channels including:
- SEO & ASO for organic growth.
- Performance marketing (PPC Google Ads Meta Ads TikTok Ads Twitter Ads Reddit Ads and Telegram Ads).
- Programmatic advertising to automate and optimize ad placements across platforms.
- Affiliate and influencer marketing to expand reach and engagement.
- Content marketing & community growth via social media blogs and PR.
- Plan execute and analyze paid performance campaigns across multiple platforms ensuring costefficient user acquisition and retention.
- Leverage programmatic advertising platforms (Google Display & Video 360 The Trade Desk etc.) to automate bidding and maximize reach.
- Run Reddit and Telegram Ads to engage cryptonative audiences and drive community growth.
- Utilize datadriven insights to track campaign performance measure ROI and optimize marketing efforts.
- Implement growth hacking strategies to scale acquisition engagement and reactivation campaigns.
- Develop and execute gotomarket strategies for new features trading products and promotions.
- Monitor and analyze competitor strategies to stay ahead of market trends and refine Bitunixs digital marketing efforts.
- Manage community engagement and brand reputation including Reddit Twitter Telegram Discord and YouTube.
- Ensure all campaigns comply with crypto advertising policies and local regulations.
Requirements:
- Bachelors degree in Marketing Business Communications or a related field.
- 5 years of experience in digital marketing growth marketing or performance marketing preferably in crypto fintech or tech industries.
- Strong expertise in:
- SEO SEM PPC ASO and programmatic advertising.
- Google Ads Meta Ads Twitter Ads TikTok Ads Reddit Ads Telegram Ads and Tradingrelated paid campaigns.
- Affiliate and influencer marketing strategies.
- Community engagement & content marketing.
- Handson experience with programmatic advertising (Google Display & Video 360 The Trade Desk etc.).
- Strong analytical skills with experience using Google Analytics Appsflyer or similar tracking tools.
- Experience in acquisition funnels customer journey mapping and retention strategies.
- Crypto trading blockchain and DeFi knowledge is a big plus.
- Selfstarter with the ability to thrive in a fastpaced highgrowth startup environment.
- Excellent communication and project management skills.
- Fluency in English is required; additional languages such as Mandarin Arabic or Spanish are a plus.
Why Join Bitunix
- Competitive salary and performancebased bonuses.
- Remote or hybrid working flexibility.
- Flat organization structure fast decisionmaking and growth opportunities.
- Work with a talented and diverse team from around the world.
- Be a part of the exciting crypto revolution and shape the future of digital asset trading.
Join us and help drive the future of cryptocurrency trading at Bitunix!
Employment Type
Full Time
Key Skills
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