Marketing Manager

• Develop and Execute Marketing Plans: Create and implement comprehensive marketing strategies to promote the hotels services and amenities ensuring alignment with business goals.
• Digital Marketing: Manage and optimize the hotels website social media channels and digital advertising campaigns (PPC email marketing SEO etc.) to enhance online presence.
• Brand Management: Ensure consistency in the hotels brand messaging across all platforms and materials.
• Market Research and Analysis: Conduct market research to understand customer needs market trends and competitor activity. Use insights to refine marketing efforts and strategies.
• Content Creation: Collaborate with the creative team to develop engaging content for various marketing platforms including blogs social media and advertisements.
• Public Relations: Build and maintain relationships with media outlets influencers and other key partners to generate positive press coverage and public awareness.
• Event Promotion: Coordinate and support the marketing of hotel events conferences and special promotions.
• Budget Management: Develop and manage the marketing budget ensuring efficient use of resources while meeting objectives.
• Partnerships & Collaborations: Establish partnerships with local businesses tourism boards and other relevant organizations to drive additional business opportunities.
• Monitor Campaign Performance: Track and analyze the effectiveness of marketing campaigns adjusting strategies as needed to achieve KPIs.
• Customer Relationship Management (CRM): Work with the sales team to develop and execute CRM initiatives to increase customer loyalty and repeat business.

Qualifications :

• Education: Bachelors degree in Marketing Business Administration Communications or a related field.
• Experience: Minimum of 5 years of experience in marketing with at least 3 years in the hospitality industry.
• Strong understanding of digital marketing including social media SEO SEM email marketing and content strategy.
• Excellent written and verbal communication skills.
• Strong project management and organizational skills.
• Experience with data analysis and performance metrics.
• Ability to work under pressure and manage multiple priorities in a fastpaced environment.

Remote Work :

No

Employment Type :

Fulltime