Brand Marketing Manager
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Job Description
- Support the Head of Brand(s) create content for all marketing initiatives (B2C/B), ensuring quality communication that is compliant with IP rules/regulations and in-line with internal brand standards. Responsible for the full roll-out/adaptation of the creative across all mediums, ensuring each execution meets the creative objectives and all assets delivered on time.
- Support the Head of Brand(s) develop in-facility marketing communication across the theme park/attraction(s), ensuring all signage is clear, collateral, digital screens etc have contextual and brand relevant content with the objective of improving brand exposure and increasing in-facility spend.
- Ensure high quality and consistency across all visual and written communication utilizing a 360 integrated approach to curating marketing content.
- Assist with copywriting and translations across the theme park/attraction(s) brand(s) ensuring consistency in multilingual tone-of-voice and compliant with IP naming conventions.
- Work closely with the Social Media Team & Agency to approve all content concepts ensuring compliance with IP rules/regulations and the creative in-line with internal brand standards.
- Support the wider Farah Experience business with creative requests via the internal creative agency.
Employment Type
Full Time
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
