To manage and initiate Marketing activities across Digital channels of Sharaf DG Energy aimed on Lead Generation, Social media management, Paid Budget management, weekly and monthly planning, reporting and A/B testing.
Responsibilities
- B2B Lead generation using all aspects of Digital Marketing components such as SEO, Social media marketing, Email marketing, Affiliate marketing, SEM (Search Engine Marketing).
- Should have experience in driving Lead generation campaigns, social reach activities in LinkedIn, Ad copy, and Bidding strategy. LinkedIn ads, Google ads
- Bilingual (English & Arabic )
- Social media paid campaigns and optimization to minimize cost per click, Lead generating campaigns
- Landing page creation / Optimization
- Keyword research, Identifying. qualified keywords, Targeted keyword ranking improvement, using On-page & Off-page SEO strategy
- Manage the Organic social media channels and publish regional content
- Execute Webinars, Newsletters and Content-driven campaigns
Requirements
Requirements:
- Qualification: Graduate/Diploma Holder
- Content creation skills.
- Job Location: Dubai, UAE
- 4-7+ years of experience in digital campaigns, events, demand generation and hands-on execution of paid campaigns (Must)
- English & Arabic (bilingual )
- Experience running campaigns across paid digital and social channels. (Adwords, Display, Facebook, Linkedin, Twitter)
- Knowledge of digital marketing including SEO, social media marketing, email marketing, marketing automation, marketing analytics and CRM tools such as Google Analytics
- Strong ability to build models and reports, study performance metrics across the entire funnel, and use data-driven insights to deliver results.