Social Media Analyst

Duties of a digital marketing analyst

Collecting and analyzing customer behavior data, marketing and websites.

Test campaigns, analyze key metrics, and identify opportunities to increase campaign performance.

Develop and make recommendations from data, including actionable insights and recommendations.

Work on developing digital campaigns and web measurement strategies.

Create dashboards, data visualizations, and campaign and website performance reports.

Monitoring and analyzing digital media and marketing trends.

Communicate and present data insights to management and stakeholders