Marketing Manager Home Division

WHO WE ARE:

GMG is a global well-being company retailing distributing and manufacturing a portfolio of leading international and home-grown brands across sport everyday goods health and beauty properties and logistics sectors. Under the ownership and management of the Baker family for over 45 years GMG is a valued partner of choice for the worlds most successful and respected brands in the well-being sector. Working across the Middle East North Africa and Asia GMG has introduced more than 120 brands across 12 countries. These include notable home-grown brands such as Sun & Sand Sports Dropkick Supercare Pharmacy Farm Fresh Klassic and international brands like Nike Columbia Converse Timberland Vans Mama Sitas and McCain.

Suncoast the definitive destination for outdoor furniture and accessories in the UAE is a homegrown brand that was born out of a commitment to bridge a gap in the market for thoughtfully designed and expertly crafted outdoor furniture and accessories that can withstand the unique weather conditions of the Middle East. Beyond its own range the stores are also home to premium international outdoor brands such as Higold Edemlan and Nardi.

WHAT YOULL BE DOING:

This role involves managing marketing campaigns optimizing store promotions and analyzing market trends to align marketing initiatives with retail goals.

• Develop and implement retail marketing strategies and promotional campaigns to drive traffic and sales.
• Plan execute and evaluate multi-channel marketing efforts including in-store local and digital initiatives.
• Lead digital marketing activities such as social media email campaigns and online advertising.
• Create and manage content across platforms ensuring consistent brand messaging and visual identity.
• Analyze sales data customer behavior and market trends to inform strategy and improve performance.
• Conduct market research and monitor competitor activity to identify opportunities and risks.
• Manage store displays signage and in-store promotions to enhance customer experience.
• Implement customer engagement initiatives including loyalty programs events and promotions.
• Collaborate with internal teams and external partners to align and execute marketing projects.
• Oversee marketing budgets monitor expenses and report on campaign effectiveness and ROI.

WHAT WE NEED:

• Minimum of 5 years of proven experience in retail marketing including event planning public relations and media management.
• Experience in the retail furniture industry is a strong advantage.

• Bachelors degree in Business Administration Marketing Sales or a related field. A Masters degree or relevant professional certification is a plus.
• Ability to manage multiple projects and meet deadlines in a fast-paced retail environment.

WHAT WE OFFER:

• An opportunity to become part of diverse teams with international exposure
• Competitive pay
• Family benefits (visa insurance yearly ticket)

Location: Dubai Investment Park-2