Commercial Execution Director

Job Description

Commercial Execution Director EMEA

Location: Dubai UAE
Region: Europe Middle East & Africa (EMEA)

Role Purpose

The Commercial Execution Director EMEA is accountable for transforming regional commercial strategy into disciplined execution and measurable results across EMEA markets. The role ensures commercial initiatives are delivered with speed rigor and consistency while driving Commercial Excellence Sales Execution and continuous Optimization of processes capabilities and performance.

This position acts as the execution engine of the commercial organization connecting strategy global priorities and market delivery to achieve sustainable growth profitability and customer satisfaction.

Key Responsibilities

Strategic Programs

• Lead and govern regional strategic commercial programs ensuring alignment with global priorities and financial objectives.
• Translate strategy into executable marketlevel initiatives with clear scope milestones KPIs and governance.
• Drive crossfunctional execution to ensure ontime and infull delivery of strategic programs.
• Monitor progress identify risks and dependencies and implement corrective actions to protect outcomes.

Commercial Excellence

• Own and lead the Commercial Excellence agenda across EMEA.
• Design and implement customer segmentation and targeting models to prioritize focus optimize resource allocation and maximize commercial impact.
• Embed standardized commercial processes tools and execution disciplines across markets.
• Establish performance management frameworks KPIs and cadence reviews to ensure execution quality and continuous improvement.
• Build and design Sales Incentive Plan.

RFQs (Request for Quotation Management)

• Oversee the endtoend RFQ process ensuring speed quality competitiveness and compliance.
• Coordinate crossfunctional inputs to deliver robust and differentiated commercial proposals.
• Drive RFQ prioritization and analytics to improve win rates and margin quality.
• Lead postbid reviews and lessons learned to continuously improve RFQ effectiveness.

Global Accounts

• Build and strengthen relationships with Global and Strategic Accounts across EMEA.
• Govern and improve ontime performance delivery reliability and overall customer experience for global customers.
• Manage and oversee the ordertofulfilment lifecycle coordinating Sales Supply Chain Finance and Operations to meet service and financial targets.
• Support complex negotiations pricing frameworks and contractual execution to achieve revenue margin and growth objectives.

Distributor Excellence

• Lead the Distributor Excellence framework across EMEA markets.
• Define performance KPIs governance models and execution standards for distributorled channels.
• Drive distributor capability development compliance and accountability.
• Optimize routetomarket strategies coverage models and distributor engagement to maximize growth and profitability.

Tender & Contracting

• Oversee tender management and contracting across the region ensuring commercial rigor and risk management.
• Support markets in structuring competitive compliant and financially sound tender submissions.
• Ensure consistency in contractual terms pricing models and approval governance.
• Improve tender planning prioritization and success rates through structured reviews and optimization efforts.

Sales Execution Funnel Management

• Drive disciplined sales funnel and pipeline management across EMEA.
• Define and enforce governance standards for opportunity qualification sizing and stage progression.
• Lead regular pipeline reviews to identify gaps risks and acceleration opportunities.
• Use funnel analytics to improve conversion rates deal quality and forecast reliability.

Demand Planning

• Own regional demand planning governance ensuring accuracy transparency and credibility of demand signals.
• Partner with Sales and Supply Chain to align demand plans with commercial priorities capacity and inventory strategies.
• Monitor demand volatility risks and deviations driving proactive corrective actions.
• Support achievement of financial and servicelevel objectives through improved forecast accuracy and demand stability.

Skills & Capabilities

• Strong commercial and execution leadership in complex multimarket environments
• Proven ability to drive execution excellence without direct authority
• Analytical structured and outcomedriven mindset
• Excellent stakeholder management and influencing skills
• Ability to balance strategic thinking with handson execution
• Comfort operating in ambiguity and leading transformation

Experience & Qualifications

• Senior commercial execution or excellence leadership experience
• Proven EMEA or similarly complex regional exposure
• Bachelors degree required; MBA or equivalent experience preferred

The base pay for this position is

In specific locations the pay range may vary from the range posted.