Sr. Growth Marketing Manager
Posted on :
05-10-2022
Employer Active
1 Vacancy
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Job Description
Req ID : 1619619
- Conceptualizing and planning Creative Content with data.ai's Content/PMM/Insights Teams to help achieve our growth retention and revenue goals
- Building campaigns that maximize the reach and impact of the content to expand data.ai's customer base and increase customer retention
- Optimize the effectiveness of our existing marketing channels such as websites, social media channels, etc.
- Map and propose new mediums that can contribute to refer traffic to our website, boost brand authority, and reach niche audiences for our business
- Optimize our existing digital media campaigns/landing pages across multiple channels, from SEM to Paid Social and Display (take ownership of our customer acquisition channels)
- Team up with the regional Field marketing teams to establish the distribution of budget per channel, market, countries to deliver the best ROAS possible
- Keep a close pulse on the allocated budget and KPI pacing, as well as efficiencies - making adjustments when necessary in creatives, ad formats, targeting strategies, and bidding to ensure performance marketing goals are achieved
Employment Type
Remote
Company Industry
Internet / E-commerce / Dotcom
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
Key Skills
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