Director - Marketing Services

The Marketing Services CEMEA Director will lead a central hub team to collaborate with sub-regional marketing services teams and increase VIK marketing revenue. Responsibilities include overseeing ecosystem partnerships improving operations and workflows upskilling internal and external teams and developing and implementing bespoke marketing programs for key partners.

Strategic Leadership

• Develop and implement a consultative framework for identifying and tracking pipeline opportunities across CEMEA

• Standardize workflows throughout the sales journey from opportunity assessment to pitch closure

• Build bespoke programs aligned with sub-regional marketing services priorities and solving for their pain points

• Position Visa Marketing Services as subject matter experts by driving thought leadership through published whitepapers case studies and participation in key industry events

Team Development & Management

• Build and retain a team of top marketing talent with diverse expertise and capabilities we can sell into VIK teams  

• Foster a collaborative environment focused on service excellence for regional teams

• Upskill internal and external teams to ensure they are equipped with the latest marketing strategies and tools

Cross-Functional Collaboration & Knowledge Sharing

• Partner with VCA sales product and analytics teams to ensure an integrated approach to marketing services showing up as 1Visa

• Facilitate knowledge sharing of best practices and learnings across sub-regions and teams

• Build and extract added value from ecosystem partnerships to pass-through to clients

Capability Building & Operational Excellence

• Develop sales enablement collateral through playbooks and resources to scale successful approaches across CEMEA.

• Create reporting systems to track pipeline growth and conversion rates  

• Co-design measurement frameworks to demonstrate ROI on marketing investments

• Identify process improvements to enhance efficiency and effectiveness.

This is a hybrid position. Expectation of days in office will be confirmed by your Hiring Manager.

Qualifications :

• 12 or more years of work experience with a Bachelors Degree or 8-10 years of experience with an Advanced Degree (e.g. Masters MBA JD MD) or 6 years of work experience with a PhD
• Strategic visionary with a strong commercial acumen and exceptional negotiation skills.
• Data-driven decision maker capable of leveraging insights to create engaging marketing opportunities and drive strategic outcomes.
• Master planner and project manager with a proven ability to deliver flawless execution and impactful results.
• Relationship builder and influencer adept at forging strong partnerships with clients and stakeholders and negotiating win-win solutions.
• Marketing expert with significant experience in brand management campaign planning marketing strategy and execution.
• P&L savvy with a deep understanding of key financial drivers to build compelling business cases.
• Digital marketing guru with expertise in performance marketing and modern digital practices.
• Experienced client manager with a track record of managing external clients and agencies and developing integrated campaign materials.
• Self-starter with high energy and a proactive approach to self-management and goal achievement.
• Culturally aware leader committed to fostering an inclusive and multicultural work environment.
• Willingness to travel as required adhering to Visas safety and security policies.

Additional Information :

Visa is an EEO Employer. Qualified applicants will receive consideration for employment without regard to race color religion sex national origin sexual orientation gender identity disability or protected veteran status. Visa will also consider for employment qualified applicants with criminal histories in a manner consistent with EEOC guidelines and applicable local law.

Remote Work :

No

Employment Type :

Full-time