Category Manager - W....
Category Manager - Watersports
Posted on :
24-10-2021
Employer Active
1 Vacancy
The job posting is outdated and position may be filled
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Jobs by Experience
3 - 0 years
Monthly Salary
AED 11 - 22
Nationality
Any Nationality
Gender
N/A
Vacancy
1 Vacancy
Posted on :
24-10-2021
Job Description
Req ID : 761275
- Drive sales from the assigned brand/category by developing comprehensive business plans
- Studies trends from historical data around brand/category sales and market research to assist in the overall planning process
- Manages consumer mapping, and is responsible for brand/category consumer segmentation and differentiation
- Ensures optimum utilization of customer research information to guide brand/category management decisions, including decisions on the introduction of new products, product assortment, promotion and pricing of products in the store
- Collaborates with Retail operations to understand consumer trends, sales figures, etc. to further formulate the business plan for the brand/category
- Ensures access to market intelligence through various sources on competition pricing and business and analysis of trends which may impact the Business Unit
- Monitors and analyses business performance by brand/category sales, sell-out, gross margin and turnover and translates insights into key selling points, or category opportunities
- Manages and tracks brand/category sales planning and forecasting processes
- Ensures effective ‘in season’ management for the given brand/category of products (stock balancing, markdown management, stock analysis, stock vs sales performance).
- Leads and oversees the buying requirements and formulates buying plan and budget for the brand/category and ensures proper monitoring of orders based on the buying plan and follow-ups on merchandise delivery as per the plan
- Manages the relationship and liaises with principals/supplies on matters relating to price negotiations, product launches, marketing campaigns, forthcoming offerings and events
- Collaborates with the retail marketing function, to ensure maximum visibility of their category through retail marketing
- Analyses sales related data for products within the brand/category portfolio and provides insights into enhancing potential sales opportunities
Employment Type
Full Time
Company Industry
Department / Functional Area
Key Skills
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