Influencers Marketing Specialist

• Research and identify KOCs with significant influence within the target consumer demographic.
• Establish and maintain strong relationships with KOCs to ensure positive collaboration and representation of the brand.
• Plan and execute marketing campaigns involving KOCs, aligning their content with the brand's messaging and goals.
• Negotiate terms and agreements with key opinion consumers, including compensation, content requirements, and exclusivity clauses.
• Track and analyze the performance of KOC campaigns, providing insights and recommendations for improvement.
• Facilitate the creation of content with key opinion consumers, ensuring it aligns with brand guidelines and resonates with the target audience.
• Keep abreast of industry trends, influencer marketing developments, and changes in consumer behavior to adapt strategies accordingly.
• Provide regular reports on the impact of KOC collaborations, including metrics such as reach, engagement, and conversion rates.
• Manage budgets allocated for key opinion consumer collaborations, ensuring efficient and effective use of resources.
• Ensure that contracts and collaborations adhere to legal and ethical standards, including disclosure requirements and privacy regulations
• Manage agency and provide directions for content, shooting and make sure that all deliverables on time

Qualifications:

• Bachelor's degree in Marketing or any related field