Junior Brand Manager - Skin Care - Beiersdorf Middle East FZCO Dubai
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Job Description
Job Purpose
This role is responsible for driving and executing brand management tasks for skin care categories across the ME region. (S)he will steer skin care instore offline/online plans accelerate crossfunctional plans in close coordination with CU teams control and manage brand budgets and regularly conduct deep dives into the skin care category and track competition based on the latest available market/category retail audit information. (S)he will work closely with the rest of the skin care brand management team to ensure that the business is operationally wellpositioned to maximize revenues market share and profits for skin care categories across MENA.
Your Tasks
Nielsen Deep Dives & Competition Tracking
- Conduct one category deep dive per month using the Nielsen retail audit database for KSA & UAE.
- Own planning analysis reporting performance auditing and identification of key areas of strength and development to boost action plans that drive market competitiveness.
- Set up a competition tracking dashboard updated frequently (monthly) across KSA & UAE to understand key trends and moves in the marketplace.
- Develop grow and optimize category deep dives and the competition tracking dashboard to increase effectiveness and consumer centricity.
Skin Care InMarket Deployment (Offline/Online)
- Coordinate trade marketing and ecommerce topics including GTM packshots NPD listing tracking ecom PDPs and LPs.
- Conduct BA trainings and category inductions.
- Develop deploy track and monitor PR/influencer kits and results.
Skin Care XFunctional Plans
- Provide S&OP support.
- Assist with quarterly planning meetings with CU teams including LVPs kickoff followup and closure.
Marketing Budget Adherence/Control/Management
- Raise POs and invoices on time.
- Track and maintain the budget ongoing with (S)BM and monthly budget tracking with Finance.
- Close yearend budget spends accruals and provisions.
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Employment Type
Full Time
