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Marketing Manager
drjobs Marketing Manager العربية

Marketing Manager

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1 Vacancy
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Jobs by Experience

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1 - 2 years

Job Location

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Dubai - UAE

Monthly Salary

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Not Disclosed

drjobs

Salary Not Disclosed

Nationality

Any Nationality

Gender

N/A

Vacancy

1 Vacancy

Job Description

Responsibilities:

  • Collaborate with colleagues within the expansion team and vertical teams to develop marketing strategies tailored to the local market
  • Employ a data-driven approach to understand market trends, user preferences, and campaign performance. Use these insights to refine marketing strategies and work with functional teams on optimizing user experience
  • Develop and execute marketing campaigns that encompasses digital campaigns, partner collaboration, and in app experiences. Ensure these campaigns are executed on time, within agreed budgets and build a view on performance to ensure continuous improvement.
  • Develop a city level brand positioning strategy that is targeted around the stage of the market and the various target segments
  • Work closely with product, commercial and finance teams to align marketing initiatives with user needs and company objectives.
  • Be the voice of the city within Careem, ensuring the customer experience is maintained and the local needs of customers are captured

Qualifications:

  • Bachelor’s degree in Marketing, Business, or a related field.
  • Minimum of 5 years of experience in marketing, with specific expertise in product marketing, digital platforms, partnership management, and brand development.
  • Proven track record in developing and managing marketing campaigns, and understanding of product positioning within an app-based environment.
  • Strong analytical skills and proficiency in using data to inform marketing strategies, including customer segmentation, targeting, and conversion rate optimization.
  • Excellent communication and interpersonal skills, with the ability to engage and influence stakeholders.
  • Deep understanding of Abu Dhabi and Northern Emirates , consumer behavior, and experience in adapting marketing strategies to diverse cultural contexts.
  • Ability to thrive in a fast-paced and dynamic environment, with a knack for problem-solving and creative thinking.

What We’ll Provide You

We offer colleagues the opportunity to drive impact in the region while they learn and grow. As a full time Careem colleague, you will be able to:

  • Work and learn from great minds by joining a community of inspiring colleagues.
  • Put your passion to work in a purposeful organisation dedicated to creating impact in a region with a lot of untapped potential.
  • Explore new opportunities to learn and grow every day.
  • Work 4 days a week in office & 1 day from home, and remotely from any country in the world for 30 days a year with unlimited vacation days per year. (If you are in an individual contributor role in tech, you will have 2 office days a week and 3 to work from home.)
  • Access to healthcare benefits and fitness reimbursements for health activities including gym, health club, and training classes.

Employment Type

Full Time

Department / Functional Area

Marketing / Brand Management / Marketing Research / Digital Marketing

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