Conduct competitor analysis by keeping abreast of market trends and competitor moves and identifying prospective clients from various sectors and generating business from the existing.
Adept in handling all the retail operations detailed market analysis, range and product selections, marketing and client servicing.
Identify customer segments, buying behavior and preferences through the loyalty program by analyzing their consumption behavior and formulating specific initiative.
Manage customer centric operations and ensure customer satisfaction by achieving service quality norms.
Identify current market trends, gather competitor’s data, identify consumer insights to increase brand penetration and brand loyalty in the market.
Responsible for advertising media planning and working with local and national media houses, creative team, researchers and other media contacts for preparing cost effective Media Plan.
Align with creative team and visual merchandisers to finalize campaign designs.
Ensuring to achieve 100% ROI (Measurability Report of ROI expectation needs to be filled before each event).
Events & Campaigns Post Mortem Reports with the ROI calculation to understand if the event achieved the planned and been successful.
Working closely with the territories Marketing heads and updating them with the brand information as well as providing the required artworks/media plans/briefs and understanding region requirements and opportunities.
Understanding GCC market restrictions and ensure that artworks are done with the culture respect.
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