Senior Associate - Corporate Marketing
Posted on :
16-02-2024
Employer Active
1 Vacancy
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Job Description
Req ID : 2536180
- Develop continuous brand content that is relevant and interesting - reflecting the brand personality and pillars with the Corporate Marketing team and retainer agencies.
- Create various content types (videos, stills, infographics) with relevant tone and style, adhering to Aldar brand.
- Target content to specific audiences and focus on trending topics that fit the brand
- Coordinate with the digital and social team to measure the success of the content and to push optimization tactics when needed (e.g., conversion and bounce rates)
- Responsible for conceptualizing cutting edge creative concepts .
- Collaborate with internal departments and business verticals to fitch for potential campaign/able ideas that help in empowering the group brand
- Ensure constant content update across all owned channels, screens, touch points, etc.
- Tackle and deploy brand health research results by creating brand content that addresses areas of strength or weakness.
- Evaluate, documents, and report campaign results to direct manager and the wider team.
- Work closely with retained creative and media buying agencies.
Employment Type
Full Time
Department / Functional Area
Marketing / Brand Management / Marketing Research / Digital Marketing
Key Skills
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