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- Manage/create/remove categories and collections on the website
- Manage product recommendation and personalization tools
- Ensure consistency of product SKUs and labels with ERP systems
- Manage the launch of products, including content request from brands and stock request from purchasing team
- Ensure all promotions are active online (including; discount promotions, GWP and PWP by country)
- Utilize sales and customer analytics to decide how products should be displayed online to maximize sales; this includes:
- Guarantee optimum brand presentation in homepages, landing pages and product description
- Optimize the catalogue to increase conversion rate
- Own the merchandising calendar - planning with marketing, content, social, email and seek to constantly optimize
- Analyse website performance, traffic, conversion and other KPIs across regions and countries
- Monitor google analytics on a daily basis to create actionable recommendations
Full Time