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Senior Manager - Digital Field Marketing - Marriott International Inc
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Senior Manager - Digital Field Marketing - Marriott International Inc

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دبي - الامارات

الراتب الشهري

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الوصف الوظيفي

رقم الوظيفة : 2791468
Job Number
Job Category Sales & Marketing
Location Dubai Area Office Central Park Towers Level 12 Dubai United Arab Emirates United Arab Emirates VIEW ON MAP
Schedule FullTime
Located Remotely N
Relocation N
Position Type Management
JOB SUMMARY


The Senior Manager DigitalField Marketing Leads a defined sub market within a market.They will also have a team to manageof Digital Managers and Specialists that directlyreport into this role and is ultimately responsible for the digital performance for a defined area and for participating hotels serviced by the leader and team. This position assists their Director with the successful planning for comprehensive digital programs to service hotels across and within their designated area. This role leads the effort in ensuring high quality service and employee satisfaction in the field marketing group analyzes program performance results and makes recommendations for program enhancements.


The Senior Manager will Support the Director with the Destination Marketing framework relevantto the area and for participating hotels working in close partnership with the Area Director of Marketing Digital & Loyalty.


The role will also focus on driving marketshare and pull through the digital goals for the defined area.


CANDIDATE PROFILE


Education and Experience


  • 3 yearsexperience in an agency or client servicesposition is requiredor equivalent experience
  • 1 yearsexperience in leadingproject teams and implementing digitalstrategies or equivalent experience
  • BS/BA degreein marketing or related field or equivalent certification from highereducation
  • Demonstrated abilityto deliver resultsunder challenging conditions particularly when faced with complexity and ambiguity.

CORE WORK ACTIVITIES


Managing Work Projects and Policies

Oversees the execution and coordination of the digitalfield marketing programand services. This includes:

  • Manage a set of hotels and a sub market.
  • Manage a team settingand tracking team goals and creating opportunities for growth.
  • Oversees the successful launchexecution and coordination of the program with both managedand franchise stakeholders for there defined portfolio. Tasks for all new and renewing hotels include:
    • Develops and maintains program contractual agreements working with regional leadership in HR and Finance to get new contracts approved.
    • Ensures timelyexecution of client agreements 30daysprior to start date.
    • Develops and oversees clientonboarding process.
    • Works with Digital Managersto assist in defining programgoals/objectives and trackhotel performance.
    • Ensures clientparticipation and retention goals are met across the team.
    • Supports directsin answering complexquestions from clientsand/or stakeholders.

Managing Team
  • Manages a small team as definedby Area program and needs.
  • Monitors the work of direct reportsto ensure it is completed on time and meets expectations.
  • Facilitates hiringactivities and new associate onboarding/training as needed.
  • Conducts directreport 1:1s annual performance reviewsand other HR functions.
  • Identify opportunities for growth and project leadership for direct reports.
  • Represents team in resolvingsituations.

Owning Relationships


  • Identifies and builds new cross functional partnerships and relationships within global continent and area teams (Continent Digital MDS Performance Marketing Brand Loyalty RevenueSales & Distribution Finance and HR) Builds mutuallybeneficial relationships to advance scalable solutions for hotels.


  • Serves as primary digitalpoint of contactfor hotel and area leaders.
  • Maintains relationships and defines workingroles with partnerMarriott teams as projects evolve.

Measurement and Accountability
  • Ensure accuratetime tracking and regularly reviewsand refines processes and quality of workstandards to ensureall projects continueto support overarching Marriott Digital strategies goals and SLAs.
  • Ensures monthly& quarterly reportingare delivered on time.
  • Provides input for QuarterlyBusiness Reviews (QBRs).

Additional Responsibilities
  • Contributes and informs teamson digital developments through client newsletter and/or client educational webinars.
  • Oversees billingand invoicing partnerswith Business Supportteam as needed.
  • Continual education and selfgrowth throughreading industry blogs social mediawhite papers cases studies researchbriefs etc.
  • Attends relevantindustry conferences trainingand seminars as appropriate.
  • Performs other reasonable dutiessuch as specialprojects as assignedby Manager.
  • Presents ideasexpectations and information in a conciseorganized manner.
  • Uses problemsolving methodology for decision makingand follow up.
  • Maintains positiveworking relations with direct reportsdepartment managers and external teams.
  • Manages time effectively and conducts activities in an organizedmanner.
  • Informs updatesand provides information to supervisors coworkers and subordinates by telephone in written form email or in personin a timely manner.
  • Manages and implements work and projectsas assigned.

Managing and Conducting Human Resources Activities
  • Interviews and hires employees.
  • Promotes the fair and equitable treatmentof employees.
  • Facilitates regularongoing communication in department (e.g.staff meetings).
  • Fosters employeecommitment to providingexcellent service participates in daily standupmeetings and modelsdesired service behaviors in all interactions with customer and employees.
  • Incorporates customersatisfaction as a component of staff/operations meetingswith an emphasison generating innovative ways to continually improve results.
  • Sets goalsand expectations for direct reportsusing the performance review process and holds staff accountable for performance goals.
  • Solicits employee feedback.
  • Utilizes an open door policy and reviews employeesatisfaction results to identify and address employeeproblems or concerns.
  • Promotes adherenceto policies consistently follows disciplinary procedures and documents items according to Standard and Local Operating Procedures (SOPs and LSOPs) and supports the Peer Review Process.
  • Conducts annualperformance appraisal with direct reportsaccording to StandardOperating Procedures.
  • Champions changeensures brand and regional businessinitiatives are implemented and communicates followup actions to team as necessary.
  • Identifies talentsof direct reportsand their teams and assistswith their growth and development plans.

MANAGEMENTCOMPETENCIES

Leadership



  • Adaptability Maintains performance level underpressure or whenexperiencing changes or challenges in the workplace.

  • Communication Conveys information and ideas to others in a convincing and engaging manner through a variety of methods.

  • Problem Solving and Decision Making Identifies and understands issues problems and opportunities; obtains and compares information from different sourcesto draw conclusions develops and evaluates alternatives and solutions solvesproblems and choosesa course of action.

  • Professional Demeanor Exhibits behavioral styles thatconvey confidence andcommand respect from others; makes agood first impression and represents the company in alignment with its values.

  • Strategy Development Develops business plans by exploring and systematically evaluating opportunities with the greatest potential for producing positive results; ensures successful preparation and execution of business plansthrough effective planning organizing and ongoing evaluation processes.

Managing Execution



  • Building and Contributing to Teams Participates as a memberof a team to movetoward the completion of common goalswhile fostering cohesion and collaboration among team members.

  • Strategy Execution Ensuressuccessful execution acrossof business plansdesigned to maximize customer satisfaction profitability and market share through effective planning organizing and ongoing evaluation processes.


  • Driving forResults Sets highstandards of performance for self and/or others; assumes responsibility for work objectives; initiates focuses and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required.

  • Planning and Organizing Gathers information and resources required to seta plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work is completed.

Building Relationships



  • Customer Relationships Develops and sustains relationships based on an understanding of customer/stakeholder needsand actions consistent with the companys service standards.

  • Coworker Relationships Interacts with othersin a way that buildsopenness trust andconfidence in thepursuit of organizational goals and lasting relationships.

  • Global Mindset Supports employees and business partners with diverse styles abilities motivations and/or cultural perspectives; utilizes differences to drive innovation engagement and enhance business results; and ensures employees are given the opportunity to contribute to their full potential.

Generating Talent andOrganizational Capability



  • Organizational Capability Evaluates and adapts the structure of assignments and work processes to best fit the needs and/or support the goals of an organizational unit.

  • Talent Management Provides support and feedback to help individuals develop and strengthen skills and abilities needed to accomplish work objectives.

Learning and Applying Professional Expertise



  • Applied Learning Seeks and makes the most of learning opportunities to improve performance of self and/or others.

  • Business Acumen Understands and utilizes business information to manage everyday operations and generate innovative solutions to approach business and administrative challenges.

  • Technical Acumen Understands and utilizes professional skills and knowledge in a specific functional area to conduct and manage everyday business operations and generate innovative solutions to approach functionspecific work challenges.

  • Basic Competencies Fundamental competencies required for accomplishing basicwork activities.
    • Basic Computer Skills Usesbasic computer hardware and software (e.g.personal computers wordprocessing software Internet browsers etc.).
    • Mathematical Reasoning Adds subtracts multiplies or divides quickly correctly and in a way thatallows one to solve work related issues.
    • Oral Comprehension Listens to and understands information and ideas presented through spoken wordsand sentences.
    • Reading Comprehension Understands writtensentences and paragraphs in work related documents.
    • Writing Communicates effectively in writing as appropriate for the needsof the audience.

JOB SUMMARY


The Senior Manager DigitalField Marketing Leads a defined sub market within a market.They will also have a team to manageof Digital Managers and Specialists that directlyreport into this role and is ultimately responsible for the digital performance for a defined area and for participating hotels serviced by the leader and team. This position assists their Director with the successful planning for comprehensive digital programs to service hotels across and within their designated area. This role leads the effort in ensuring high quality service and employee satisfaction in the field marketing group analyzes program performance results and makes recommendations for program enhancements.


The Senior Manager will Support the Director with the Destination Marketing framework relevantto the area and for participating hotels working in close partnership with the Area Director of Marketing Digital & Loyalty.


The role will also focus on driving marketshare and pull through the digital goals for the defined area.


CANDIDATE PROFILE


Education and Experience


  • 3 yearsexperience in an agency or client servicesposition is requiredor equivalent experience
  • 1 yearsexperience in leadingproject teams and implementing digitalstrategies or equivalent experience
  • BS/BA degreein marketing or related field or equivalent certification from highereducation
  • Demonstrated abilityto deliver resultsunder challenging conditions particularly when faced with complexity and ambiguity.

CORE WORK ACTIVITIES


Managing Work Projects and Policies

Oversees the execution and coordination of the digitalfield marketing programand services. This includes:

  • Manage a set of hotels and a sub market.
  • Manage a team settingand tracking team goals and creating opportunities for growth.
  • Oversees the successful launchexecution and coordination of the program with both managedand franchise stakeholders for there defined portfolio. Tasks for all new and renewing hotels include:
    • Develops and maintains program contractual agreements working with regional leadership in HR and Finance to get new contracts approved.
    • Ensures timelyexecution of client agreements 30daysprior to start date.
    • Develops and oversees clientonboarding process.
    • Works with Digital Managersto assist in defining programgoals/objectives and trackhotel performance.
    • Ensures clientparticipation and retention goals are met across the team.
    • Supports directsin answering complexquestions from clientsand/or stakeholders.

Managing Team
  • Manages a small team as definedby Area program and needs.
  • Monitors the work of direct reportsto ensure it is completed on time and meets expectations.
  • Facilitates hiringactivities and new associate onboarding/training as needed.
  • Conducts directreport 1:1s annual performance reviewsand other HR functions.
  • Identify opportunities for growth and project leadership for direct reports.
  • Represents team in resolvingsituations.

Owning Relationships


  • Identifies and builds new cross functional partnerships and relationships within global continent and area teams (Continent Digital MDS Performance Marketing Brand Loyalty RevenueSales & Distribution Finance and HR) Builds mutuallybeneficial relationships to advance scalable solutions for hotels.


  • Serves as primary digitalpoint of contactfor hotel and area leaders.
  • Maintains relationships and defines workingroles with partnerMarriott teams as projects evolve.

Measurement and Accountability
  • Ensure accuratetime tracking and regularly reviewsand refines processes and quality of workstandards to ensureall projects continueto support overarching Marriott Digital strategies goals and SLAs.
  • Ensures monthly& quarterly reportingare delivered on time.
  • Provides input for QuarterlyBusiness Reviews (QBRs).

Additional Responsibilities
  • Contributes and informs teamson digital developments through client newsletter and/or client educational webinars.
  • Oversees billingand invoicing partnerswith Business Supportteam as needed.
  • Continual education and selfgrowth throughreading industry blogs social mediawhite papers cases studies researchbriefs etc.
  • Attends relevantindustry conferences trainingand seminars as appropriate.
  • Performs other reasonable dutiessuch as specialprojects as assignedby Manager.
  • Presents ideasexpectations and information in a conciseorganized manner.
  • Uses problemsolving methodology for decision makingand follow up.
  • Maintains positiveworking relations with direct reportsdepartment managers and external teams.
  • Manages time effectively and conducts activities in an organizedmanner.
  • Informs updatesand provides information to supervisors coworkers and subordinates by telephone in written form email or in personin a timely manner.
  • Manages and implements work and projectsas assigned.

Managing and Conducting Human Resources Activities
  • Interviews and hires employees.
  • Promotes the fair and equitable treatmentof employees.
  • Facilitates regularongoing communication in department (e.g.staff meetings).
  • Fosters employeecommitment to providingexcellent service participates in daily standupmeetings and modelsdesired service behaviors in all interactions with customer and employees.
  • Incorporates customersatisfaction as a component of staff/operations meetingswith an emphasison generating innovative ways to continually improve results.
  • Sets goalsand expectations for direct reportsusing the performance review process and holds staff accountable for performance goals.
  • Solicits employee feedback.
  • Utilizes an open door policy and reviews employeesatisfaction results to identify and address employeeproblems or concerns.
  • Promotes adherenceto policies consistently follows disciplinary procedures and documents items according to Standard and Local Operating Procedures (SOPs and LSOPs) and supports the Peer Review Process.
  • Conducts annualperformance appraisal with direct reportsaccording to StandardOperating Procedures.
  • Champions changeensures brand and regional businessinitiatives are implemented and communicates followup actions to team as necessary.
  • Identifies talentsof direct reportsand their teams and assistswith their growth and development plans.

MANAGEMENTCOMPETENCIES

Leadership



  • Adaptability Maintains performance level underpressure or whenexperiencing changes or challenges in the workplace.

  • Communication Conveys information and ideas to others in a convincing and engaging manner through a variety of methods.

  • Problem Solving and Decision Making Identifies and understands issues problems and opportunities; obtains and compares information from different sourcesto draw conclusions develops and evaluates alternatives and solutions solvesproblems and choosesa course of action.

  • Professional Demeanor Exhibits behavioral styles thatconvey confidence andcommand respect from others; makes agood first impression and represents the company in alignment with its values.

  • Strategy Development Develops business plans by exploring and systematically evaluating opportunities with the greatest potential for producing positive results; ensures successful preparation and execution of business plansthrough effective planning organizing and ongoing evaluation processes.

Managing Execution



  • Building and Contributing to Teams Participates as a memberof a team to movetoward the completion of common goalswhile fostering cohesion and collaboration among team members.

  • Strategy Execution Ensuressuccessful execution acrossof business plansdesigned to maximize customer satisfaction profitability and market share through effective planning organizing and ongoing evaluation processes.


  • Driving forResults Sets highstandards of performance for self and/or others; assumes responsibility for work objectives; initiates focuses and monitors the efforts of self and/or others toward the accomplishment goals; proactively takes action and goes beyond what is required.

  • Planning and Organizing Gathers information and resources required to seta plan of action for self and/or others; prioritizes and arranges work requirements to accomplish goals and ensure work is completed.

Building Relationships



  • Customer Relationships Develops and sustains relationships based on an understanding of customer/stakeholder needsand actions consistent with the companys service standards.

  • Coworker Relationships Interacts with othersin a way that buildsopenness trust andconfidence in thepursuit of organizational goals and lasting relationships.

  • Global Mindset Supports employees and business partners with diverse styles abilities motivations and/or cultural perspectives; utilizes differences to drive innovation engagement and enhance business results; and ensures employees are given the opportunity to contribute to their full potential.

Generating Talent andOrganizational Capability



  • Organizational Capability Evaluates and adapts the structure of assignments and work processes to best fit the needs and/or support the goals of an organizational unit.

  • Talent Management Provides support and feedback to help individuals develop and strengthen skills and abilities needed to accomplish work objectives.

Learning and Applying Professional Expertise



  • Applied Learning Seeks and makes the most of learning opportunities to improve performance of self and/or others.

  • Business Acumen Understands and utilizes business information to manage everyday operations and generate innovative solutions to approach business and administrative challenges.

  • Technical Acumen Understands and utilizes professional skills and knowledge in a specific functional area to conduct and manage everyday business operations and generate innovative solutions to approach functionspecific work challenges.

  • Basic Competencies Fundamental competencies required for accomplishing basicwork activities.
    • Basic Computer Skills Usesbasic computer hardware and software (e.g.personal computers wordprocessing software Internet browsers etc.).
    • Mathematical Reasoning Adds subtracts multiplies or divides quickly correctly and in a way thatallows one to solve work related issues.
    • Oral Comprehension Listens to and understands information and ideas presented through spoken wordsand sentences.
    • Reading Comprehension Understands writtensentences and paragraphs in work related documents.
    • Writing Communicates effectively in writing as appropriate for the needsof the audience.

Marriott International is an equal opportunity employer. We believe in hiring a diverse workforce and sustaining an inclusive peoplefirst culture. We are committed to nondiscrimination on any protected basis such as disability and veteran status or any other basis covered under applicable law.


Marriott International is the worlds largest hotel company with more brands more hotels and more opportunities for associates to grow and succeed. Be where you can do your best work begin your purpose belong to an amazing global team and become the best version of you.
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